In message
<[log in to unmask]>,
[log in to unmask] writes
>'The Regulations (Privacy & Electronic Communications Regulation 2003) do
>not apply to emails sent to a corporate subscriber. This means that whilst
>an unsolicited marketing message sent to an individual's mobile phone or
>email address is covered, exactly the same message sent to a
>company-provided mobile phone or workplace computer will not be. Not
>surprisingly many find this difficult to understand.' - Page 46.
>
>I am confused by the IC's contradictory legal guidance on the DPA 1998, that
>defines "Direct marketing" for the purposes of this provision as meaning the
>communication (by whatever means) of any advertising or marketing material
>which is directed to particular individuals.
I think we need to look at the content of the emails. If they are
relevant to the *business* (for example, attempting to sell photocopiers
to the logistics manager) then there is some merit in the view that this
is OK (assuming the original collection of the email address complies
with several fundamental DP principles). But if they are trying to sell
Viagra to an employee of the HR department - that can't be right.
--
Roland Perry
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