Hi,
Am I right in thinking that when Universities approach ex-students
with offers for credit cards, requests for donations etc are indeed
"direct marketing activities"?
If we now insert new people in such databases they have to provide
us with a positive response that "they want to receive blah blah
information" (opt in box). Right?
Life is too short and my head vs the wall hurts :-)
TIA for any responses.
Charles
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Charles Christacopoulos, Secretary's Office, University of Dundee,
Dundee DD1 4HN, (Scotland) United Kingdom.
Tel: +44+(0)1382-344891. Fax: +44+(0)1382-201604.
http://somis.ais.dundee.ac.uk/
Scottish Search Maestro http://somis2.ais.dundee.ac.uk/
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