Vijay Kumar, at the Institute of Design in Chicago, has long been
working on a book of design research methods. He finally finished it,
labelled 101 methods. I think it an excellent compilation of all
that we do.
I suggested he post an announcement to this list. For unknown reasons,
I was unable to convince him to join the list, but i did get him to at
least write a summary of the book, which i hereby post on his behalf.
Don Norman
(I'm a board member of ID/IIT)
From Vijay Kumar:
I have been addressing the issue of a disciplined way of practicing
design innovation for many years through my practice as a design
strategy consultant and through my teachings as a professor at the IIT
Institute of Design, Chicago. In my book, “101 Design Methods: A
Structured Approach for Driving Innovation in Your Organization” I
have used a very useful and well-tested design innovation process
model as an organizing structure for discussing a wide range of design
methods that can be applied to many of our innovation challenges.
I believe that a design innovation process is not a mystery. It can be
formalized as a disciplined process. It can be planned, practiced,
improved, and excelled at. We can approach the practice of innovation
(creating new products, services, and customer experiences) like a
science, with a set of rigorous methods, tools, and frameworks.
While innovators go through the structured process they need steady
focus, clear thinking, and disciplined action – modes, mindsets, and
methods that are separately discussed in the book. Modes provide
innovators the focus necessary to deal with complex innovation
challenges. Mindsets provide them with clear ways of thinking to
understand challenges and conceive responses. Methods facilitate
step-by-step actions to reach desired outcomes and end goals. This way
of framing structured innovation is particularly valuable for
innovation teams to work well together.
To know more about the book or to purchase it please use any of the
following links:
www.101designmethods.com
http://www.wiley.com/WileyCDA/WileyTitle/productCd-1118083466,descCd-buy.html
http://www.amazon.com/gp/product/1118083466/?tag=wwwwileycom-20
http://www.barnesandnoble.com/w/101-design-methods-vijay-kumar/1110929145?ean=9781118083468
E-Book and kindle versions available here:
http://www.wiley.com/WileyCDA/WileyTitle/productCd-1118330242,descCd-buy.html
http://www.amazon.com/101-Design-Methods-Organization-ebook/dp/B009RKEQV8/ref=tmm_kin_title_0
https://itunes.apple.com/us/book/101-design-methods/id570645203?mt=11
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Don Norman
Nielsen Norman Group, IDEO Fellow
[log in to unmask] www.jnd.org http://www.core77.com/blog/columns/
Latest book: "Living with Complexity"
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