Andrew and group
I can say having used the V&A system it worked really well, was painless
and I genuinely discovered it in final gallery and shared it with friends
who also got it working without any bother.
Good work.
Mark Macleod
Head of The Infirmary Museum
Our next event is Reading & Recuperation: Mary Shelleyıs Frankenstein Book
Club: 23rd March, 7pm-8pm.
Discuss the classic book through the eyes of medical history. What
knowledge could Shelley have of the human body? What do you know about
prosthetics and transplants that she didnıt?
Want to join us but canıt travel? Call me and we will do it virtually by
Persicope, Google Hangout or Skype
City Campus
Castle Street
University of Worcester
Worcester
WR1 3AS
01905 542373
[log in to unmask]
<https://twitter.com/infirmaryworc>
<https://www.facebook.com/TheInfirmaryWorcester>
On 29/02/2016, 11:43, "Museums Computer Group on behalf of Andrew Lewis"
<[log in to unmask] on behalf of [log in to unmask]> wrote:
>Hi Sarah,
>
>We recently launched an audioguide in the V&A's new Europe 1600-1815
>galleries:
>http://www.vam.ac.uk/europeaudio
>
>It is intended for use in the same way as you are attempting. We had a
>lot of the same thoughts you are mentioning and it is not simple. We went
>for one simple readable URL (rather than multiple URLs one per
>stop/tour/object) to minimise the confusin factor for typing in.
>
>We also rejected QR codes. There was no data that showed these being
>used. We had previously used them on Handmade in Britain and there was no
>uptake. In this country, QR readers are just not sufficiently adopted by
>consumers like they are in some countries.
>
>I'd suggest you test any other technology solutions with a business case
>for investment, with some hard evidence from successful case studies
>where user uptake has been tested and proven (if you can find them). Do
>not assume that other people using them means they are working
>
>We have gone for usage on gallery labels and some digital screens. The
>latter are being reviewed and jury is out on how effective they have been.
>
>One very simple thing we did do was to feature the audioguide on the
>Wi-Fi splash screen. Data on usage can be built into that using Event
>Tracking in Google Analytics (or analytics tools in your access software
>if it has them)
>
>Finally, I have been compiling examples of signage that point people to
>services for phone users in museums. This are raw example. I haven't
>analysed them:
>https://storify.com/rosemarybeetle/museum-signage-for-phone-users
>
>Andrew
>
>-----Original Message-----
>From: Museums Computer Group [mailto:[log in to unmask]] On Behalf Of MCG
>automatic digest system
>Sent: 28 February 2016 00:01
>To: [log in to unmask]
>Subject: MCG Digest - 26 Feb 2016 to 27 Feb 2016 (#2016-42)
>
>There are 2 messages totaling 275 lines in this issue.
>
>Topics of the day:
>
> 1. Best practice for signposting visitors to online content within a
>museum
> or gallery space - TUOMI - NFC Tags, Beacons, QR Codes (2)
>
>****************************************************************
> website: http://museumscomputergroup.org.uk/
> Twitter: http://www.twitter.com/ukmcg
> Facebook: http://www.facebook.com/museumscomputergroup
> [un]subscribe: http://museumscomputergroup.org.uk/email-list/
>****************************************************************
>
>----------------------------------------------------------------------
>
>Date: Sat, 27 Feb 2016 11:31:59 +0000
>From: Jeffrey D'Souza | OryxInvest <[log in to unmask]>
>Subject: Best practice for signposting visitors to online content within
>a museum or gallery space - TUOMI - NFC Tags, Beacons, QR Codes
>
>Sarah,
>
>I missed yesterdays email traffic that your query elicited so apologies
>if this below has already been said.
>
>Another option is talking to software developers with platforms that use
>NFC tags, Beacons and QR Codes to link to content by location.
>I list one below (TUOMI) who have installed in a few European museums and
>have had very good user reviews.
>Their digital signage and content management platform is agnostic on NFC
>or QR Codes or Beacons, etc.
>
>You could email Johannes Roos at [log in to unmask] <mailto:[log in to unmask]>
>and I have listed his other details below.
>
>The brochure (I only have an NFC version) will give you some idea of the
>possibilities.
>
>In any event, I agree with the negative comment on QR Codes - NFC tags
>may be a better route but you may need all three as not all phones are
>NFC enabled).
>
>TUOMI S.A.
>7, Fausermillen
>L-6689 Mertert
>Telefon +352 26 70 590 or in the UK +44 (0)800 098 8331 <>
>
>TUOMI http://www.tuomi.de <http://www.tuomi.de/> NFC Multimedia Guide
>http://www.tagsmuseum.com <http://www.tagsmuseum.com/> NFC Chips
>http://www.tagage.net <http://www.tagage.net/>
>
>
>
>> On 26 Feb 2016, at 15:27, Sarah Younas <[log in to unmask]>
>>wrote:
>>
>> Hi all,
>>
>> I'm wondering if any of you could offer advice on the best way to
>>signpost visitors in a gallery or museum space to online content?
>>
>> We're about to trial an audio project that invites visitors to use
>>their own devices to listen to short stories about our collections,
>>ideally while they're still in the museum space and looking at a
>>specific object. - The content will be hosted on Soundcloud, meaning
>>that there's a few steps for visitors to go through in order to listen,
>>including connecting to our Wi-Fi and then searching for content.
>>
>> A few thoughts we've had about signposting included shortening links so
>>that content is easier to search for and then including the link and an
>>audio icon on object labels. - We'd like to avoid QR codes!
>>
>> I'm wondering whether anyone could share any insight with us about the
>>behaviour of visitors using their own devices within a space to access
>>bonus, additional content and if there are any tried and tested methods
>>for signposting that have been successful?
>>
>> I'm happy to share the results of the trial for anyone that's
>>interested.
>>
>> Thanks in advance.
>>
>> Best wishes
>> Sarah.
>>
>>
>> Sarah Younas
>> Assistant Digital Officer
>>
>> Tyne & Wear Archives & Museums
>> Discovery Museum
>> Blandford Square
>> Newcastle upon Tyne
>> NE1 4JA
>>
>> T: 0191 277 2324 (EXT - 22324)
>> E: [log in to unmask]<mailto:[log in to unmask]>
>> W: http://www.twmuseums.org.uk<http://www.twmuseums.org.uk/>
>> W: http://www.tributaries.org.uk<http://www.tributaries.org.uk/>
>>
>>
>>
>> ****************************************************************
>> website: http://museumscomputergroup.org.uk/
>> Twitter: http://www.twitter.com/ukmcg
>> Facebook: http://www.facebook.com/museumscomputergroup
>> [un]subscribe: http://museumscomputergroup.org.uk/email-list/
>> ****************************************************************
>
>
>****************************************************************
> website: http://museumscomputergroup.org.uk/
> Twitter: http://www.twitter.com/ukmcg
> Facebook: http://www.facebook.com/museumscomputergroup
> [un]subscribe: http://museumscomputergroup.org.uk/email-list/
>****************************************************************
>
>------------------------------
>
>Date: Sat, 27 Feb 2016 18:57:10 +0000
>From: John Sear <[log in to unmask]>
>Subject: Re: Best practice for signposting visitors to online content
>within a museum or gallery space - TUOMI - NFC Tags, Beacons, QR Codes
>
>Glad someone mentioned NFC and beacons as alternatives. Although as great
>as NFC would be for this - it's really not that widely supported in phones
>(so if visitors are using their own you'll have some problems).
>
>I want to throw in Eddystone beacons and The Physical Web as one for the
>future. Without getting into the technical details about how iBeacons
>work. Eddystone is Google's open source version. These were announced
>last summer and have the added advantage of being able to send a URL with
>their Beacon information.
>
>This means that you don't need an specific app for your museum. It
>appears
>that this technology will be built into Phone OS in the future.
>Ironically
>there is an app called 'Physical Web' that you will need to install for
>now
>until it does become standard :)
>
>So while you could build this right now - it would be a minority of users
>that would know about it. Although if you need to convince them to
>install
>a QR reader - maybe it's not much more hassle! The good news is that it
>works with Bluetooth 4.0 - so the majority of visitors already have the
>hardware in the phone as this has been standard for 3 or 4 years.
>
>Anyway if you're interested in more info there's a nice video that
>explains
>it here:
>
>https://google.github.io/physical-web/
>
>John Sear
>
>+44 7962 456 987
>johnsear.com <http://www.johnsear.com>
>museumgames.me
>Museum Games Ltd
>
>On 27 February 2016 at 11:31, Jeffrey D'Souza | OryxInvest <
>[log in to unmask]> wrote:
>
>> Sarah,
>>
>> I missed yesterdays email traffic that your query elicited so apologies
>>if
>> this below has already been said.
>>
>> Another option is talking to software developers with platforms that use
>> NFC tags, Beacons and QR Codes to link to content by location.
>> I list one below (TUOMI) who have installed in a few European museums
>>and
>> have had very good user reviews.
>> Their digital signage and content management platform is agnostic on
>>NFC
>> or QR Codes or Beacons, etc.
>>
>> You could email Johannes Roos at [log in to unmask]
>><mailto:[log in to unmask]>
>> and I have listed his other details below.
>>
>> The brochure (I only have an NFC version) will give you some idea of the
>> possibilities.
>>
>> In any event, I agree with the negative comment on QR Codes - NFC tags
>>may
>> be a better route but you may need all three as not all phones are NFC
>> enabled).
>>
>> TUOMI S.A.
>> 7, Fausermillen
>> L-6689 Mertert
>> Telefon +352 26 70 590 or in the UK +44 (0)800 098 8331 <>
>>
>> TUOMI http://www.tuomi.de <http://www.tuomi.de/>
>> NFC Multimedia Guide http://www.tagsmuseum.com <
>> http://www.tagsmuseum.com/>
>> NFC Chips http://www.tagage.net <http://www.tagage.net/>
>>
>>
>>
>> > On 26 Feb 2016, at 15:27, Sarah Younas <[log in to unmask]>
>> wrote:
>> >
>> > Hi all,
>> >
>> > I'm wondering if any of you could offer advice on the best way to
>> signpost visitors in a gallery or museum space to online content?
>> >
>> > We're about to trial an audio project that invites visitors to use
>>their
>> own devices to listen to short stories about our collections, ideally
>>while
>> they're still in the museum space and looking at a specific object. -
>>The
>> content will be hosted on Soundcloud, meaning that there's a few steps
>>for
>> visitors to go through in order to listen, including connecting to our
>> Wi-Fi and then searching for content.
>> >
>> > A few thoughts we've had about signposting included shortening links
>>so
>> that content is easier to search for and then including the link and an
>> audio icon on object labels. - We'd like to avoid QR codes!
>> >
>> > I'm wondering whether anyone could share any insight with us about the
>> behaviour of visitors using their own devices within a space to access
>> bonus, additional content and if there are any tried and tested methods
>>for
>> signposting that have been successful?
>> >
>> > I'm happy to share the results of the trial for anyone that's
>>interested.
>> >
>> > Thanks in advance.
>> >
>> > Best wishes
>> > Sarah.
>> >
>> >
>> > Sarah Younas
>> > Assistant Digital Officer
>> >
>> > Tyne & Wear Archives & Museums
>> > Discovery Museum
>> > Blandford Square
>> > Newcastle upon Tyne
>> > NE1 4JA
>> >
>> > T: 0191 277 2324 (EXT - 22324)
>> > E:
>>[log in to unmask]<mailto:[log in to unmask]>
>> > W: http://www.twmuseums.org.uk<http://www.twmuseums.org.uk/>
>> > W: http://www.tributaries.org.uk<http://www.tributaries.org.uk/>
>> >
>> >
>> >
>> > ****************************************************************
>> > website: http://museumscomputergroup.org.uk/
>> > Twitter: http://www.twitter.com/ukmcg
>> > Facebook: http://www.facebook.com/museumscomputergroup
>> > [un]subscribe: http://museumscomputergroup.org.uk/email-list/
>> > ****************************************************************
>>
>>
>> ****************************************************************
>> website: http://museumscomputergroup.org.uk/
>> Twitter: http://www.twitter.com/ukmcg
>> Facebook: http://www.facebook.com/museumscomputergroup
>> [un]subscribe: http://museumscomputergroup.org.uk/email-list/
>> ****************************************************************
>>
>
>
>
>--
>John Sear
>
>+44 7962 456 987
>johnsear.com <http://www.johnsear.com>
>museumgames.me
>Museum Games Ltd
>
>****************************************************************
> website: http://museumscomputergroup.org.uk/
> Twitter: http://www.twitter.com/ukmcg
> Facebook: http://www.facebook.com/museumscomputergroup
> [un]subscribe: http://museumscomputergroup.org.uk/email-list/
>****************************************************************
>
>------------------------------
>
>End of MCG Digest - 26 Feb 2016 to 27 Feb 2016 (#2016-42)
>*********************************************************
>________________________________
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****************************************************************
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