On "designer" QR codes, they work but rely on an abuse of the format to
achieve results. There have been some very impressive examples, but the
more you deviate from the required format the fewer the people that can
scan the code. This means you end up having to deal with "why doesn't this
code scan" queries rather more than you would like. Still, good work has
been done in this area, and someone handy with Photoshop can create
designer codes if they're willing to experiment a bit.
(For those interested in the technicalities of how they work, QR codes
contain a lot of redundant information designed to make them more robust
against physical damage, so that a partial scan of the code can still give
you the required data. Designer codes exploit this by intentionally
damaging the code to make them more pleasing to the eye.)
Other tagging mechanisms are interesting but you run into the
"discoverability" problem again (also a big problem with AR in my opinion)
- how does a visitor know that they can scan it? Do you put up a sign
saying "hey, scan this" - well if you need a sign telling someone to scan
something you could just put a QR code on it instead...!
Best regards,
Nick
On 29 February 2016 at 12:40, Cara Simmonds <
[log in to unmask]> wrote:
> Or Artcodes - they are being developed at the University of Nottingham...
>
> http://www.horizon.ac.uk/project/aestheticodes/
>
>
> -----Original Message-----
> From: Museums Computer Group [mailto:[log in to unmask]] On Behalf Of
> John Sear
> Sent: 29 February 2016 11:10
> To: [log in to unmask]
> Subject: Re: Best practice for signposting visitors to online content
> within a museum or gallery space - TUOMI - NFC Tags, Beacons, QR Codes
>
> On the "aesthetically dubious" front - has anyone tried Visual QR Codes?
>
> Currently it seems a paid-for service only: http://www.visualead.com/
>
> Cheers
>
> On 29 February 2016 at 10:47, Nick Clarey <[log in to unmask]> wrote:
>
> > The Eddystone stuff does look interesting, though IMO it's only a
> > marginal improvement over QR codes. Unfortunately until it's widely
> > supported in phones out of the box it's a bit "on hold" - and I do
> > wonder if there's still a discoverability issue (which QR codes get
> > over by being - ahem - "aesthetically dubious") . We'll have to wait
> > and see how and if it gets added to device operating systems.
> >
> > Good news is that all the big beacon vendors appear to be supporting
> > it, so any investment in beacon infrastructure now isn't wasted as you
> > can switch iBeacons to and from Eddystone if it does become a popular
> choice.
> >
> > Also a big tick to the TP-Link routers, these little things are
> > amazing, though we roll our own firmware for them from the OpenWRT
> > source. I can see running WordPress on them usefully would be somewhat
> challenging...!
> >
> > Best regards,
> >
> > Nick
> >
> > On 29 February 2016 at 10:22, Mike Ellis <[log in to unmask]> wrote:
> >
> > > Eddystone does look super-interesting, thanks John - also James.
> > >
> > > I had a play with Librarybox, but found it a bit restrictive. We’re
> > > fiddling instead with running WordPress on a local RPi so it spits
> > > out a localised network, much as you describe. It’s very much a
> > > feasible thing now the Pi is getting more powerful. And - just
> > > launched in the last
> > couple
> > > of days is the Pi 3, which is even more feature rich, and £30 - this
> > > has in-built wifi among other things. Mine’s in the post but I’ll
> > > let you
> > know
> > > how I get on when it arrives :-)
> > >
> > > tt
> > >
> > > Mike
> > >
> > >
> > > _____________________________
> > >
> > > Mike Ellis
> > >
> > > Thirty8 Digital: a small but perfectly formed digital agency:
> > > http://thirty8.co.uk
> > >
> > > * My book: http://heritageweb.co.uk *
> > >
> > > On 29 February 2016 at 10:06:38, James Grimster
> > > ([log in to unmask])
> > > wrote:
> > >
> > > to add to John's note .... and this beacon ID URL can be passed to
> > > extremely cheap TP-Link based routers hacked with
> > > http://librarybox.us
> > to
> > > deliver location specific
> > > content - the routers are about £30 each ; set up a repeater network
> > > of them
> > >
> > > all best
> > >
> > > James
> > >
> > > On 27 Feb 2016, at 18:57, John Sear wrote:
> > >
> > > > These were announced
> > > > last summer and have the added advantage of being able to send a
> > > > URL
> > with
> > > > their Beacon information.
> > >
> > > ****************************************************************
> > > website: http://museumscomputergroup.org.uk/
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> > >
> >
> >
> >
> > --
> > Nick Clarey
> > CEO, Airsource Ltd.
> > Phone: +44-1223-708370
> > Fax : +44-1223-309814
> >
> > ****************************************************************
> > website: http://museumscomputergroup.org.uk/
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> >
>
>
>
> --
> John Sear
>
> +44 7962 456 987
> johnsear.com <http://www.johnsear.com>
> museumgames.me
> Museum Games Ltd
>
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--
Nick Clarey
CEO, Airsource Ltd.
Phone: +44-1223-708370
Fax : +44-1223-309814
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