Hello,
Designing successful social program interventions is historically difficult.
Similar difficulties seem to be emerging in service design, particularly in
remedying service failures.
There appear to be two main possibilities in designing social and social
program interventions and undertaking service design: One is to focus on
the design of direct interventions. Another is to focus on designs that
shape the communications between those involved, change interactions, and
influence cultural/social norms. A challenge is to identify which is likely
to be more effective.
I've hypothesised a simple indicator that can be done by plotting and
observing the shape of a couple of key behaviour variables. The test is
whether they follow a power law.
If they follow a power law then this indicates it is likely to be more
effective to focus on designs that shape the communications between those
involved, change interactions, and influence cultural/social norms. In
contrast, if they don't follow power law behaviour then this indicates
designing direct interventions is likely to be more effective.
It's based on social program evaluation research I've been involved with
over the last few years. It's a hypothesis at this stage, I welcome peoples
comments/critiques etc
Outline details are at:
http://www.love.com.au/index.php/thoughts/18-love-s-power-law-corollary
Best wishes ,
Terry
---
Dr Terence Love
PhD(UWA), BA(Hons) Engin. PGCEd, FDRS, AMIMechE, MISI
Honorary Fellow
IEED, Management School
Lancaster University, Lancaster, UK
Director,
Love Services Pty Ltd
PO Box 226, Quinns Rocks
Western Australia 6030
Tel: +61 (0)4 3497 5848
Fax:+61 (0)8 9305 7629
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