Yoad,
Read the theory! There is plenty about semantics and communication. The theory is broader and includes intentionality, interpretation interaction, and expression, instrumental processing, valuing, and cumulative experience as seen from many perspectives and disciplines. You might see some of the things you like in the Formative mode of thought, where designers often excel.
I think Klaus labeled his book exactly right and it is an important addition to the literature.
Chuck
> On Jul 5, 2016, at 11:37 AM, Yoád David Luxembourg <[log in to unmask]> wrote:
>
> Hey Charles,
>
> Communication and the structures that enables it between people (both in physical terms and semiotic terms) are the unifying principles of design.
>
> Whatever the decision making theory, take communication out of it and it will no longer work. The exchange, coordination, and circulation of information sits at the core of design. Theories of design only try to moderate and pace that process.
>
> Krippendorff did not name his 2006 book the semantic turn for nothing.
>
> Best,
>
> Yoád David Luxembourg
>
> On 5-7-2016 17:19, Charles Burnette wrote:
>> Dear Colleagues,
>> Two interesting papers from 2011 by Per Galle were just posted to academia.edu <http://academia.edu/> . One concerns the roles of Foundation theory and Instrumental theory for design. Per concludes:
>> What the readings would suggest is that instrumental theories might well be affected by one’s foundational theories, but in rather obscure ways. Furthermore, foundational theory tends to be stipulated without justification regarding its usefulness in supporting instrumental theory. Thus, when it comes to answering our second focus question, about what a good foundational theory is, we are at a loss for guiding principles.
>>
>> I suggest that A Theory of Design Thinking overcomes the unifying principle problem and several other ones by basing design theory in a foundational theory of purposeful thought, then allowing instrumental theories of all kinds to be defined by the purpose, background, context and circumstances that gives them focus. This provides a unifying framework for science and design, services and artifacts, as well as personal, cultural, and social interests and concerns. Papers about the range of issues addressed by the theory and the roles that philosophical stances and emotions play in it suggest the versatility and scope of this approach.
>>
>> Please explore any of the 35 papers about the theory that address your interests or concerns. They are all available on academia.edu <http://academia.edu/> and may be accessed by googling Charles H Burnette, academia.edu <http://academia.edu/> or www.independent.academia.edu/charlesburnette <http://www.independent.academia.edu/charlesburnette>.
>>
>> Charles Burnette
>> [log in to unmask]
>>
>>
>>
>>
>>
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