On Jul 31, 2011, at 12:18 PM, Terence Love wrote:
> I suggest the reasons for how and why design activity occurs, and how it
> will be done in the future, are primarily linked to transaction costs.
I'm a little slow here. What turns design production costs into "transaction costs"?
> To recap, it is emerging that the concept of transaction costs is an
> alternative and potentially more useful way to understanding the development
> and future of design activity than conventional approaches.
How is this "emerging"?
Gunnar
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