Dear Friends
I am writing something critical about IDEO's understanding of what "design thinking" is, and wanted to ask if you might have written anything in that respect, I'd be very interested to read it.
I have colleagues who are great fans of IDEO, as am I, but I am worried that it's notion of design thinking converges too quickly and seems to narrow designerly thinking's potential for emerging new ideas and paradigms, given its concern with user needs and human centeredness--both ideas seem to presuppose a fixed notion somewhat of what it means to be human, and so directs us to these; whereas Simon for instance speaks of designs' potential for emerging new preferences, and perhaps new ways of being human.
Many thanks
Jude
National Institute of Education (Singapore) http://www.nie.edu.sg
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