What I'm really after is not who should talk to them but
what they would say and where the information comes from.
Lets imagine I am at the University of Somewhere and I have
a fully supportive Senior Management team who have no
experience in running an Information Strategy Group which
focuses very heavily on Web technology.
What kind of information would help them manange web
activity at the institution? What primers should senior
management read?
Its not carrrots and sticks I need, its information!!
Best wishes
Miles
On Tue, 23 Feb 1999 12:01:48 +0000 (GMT Standard Time)
"David R. Newman" <[log in to unmask]> wrote:
> On Tue, 23 Feb 1999 09:05:43 +0000 (GMT) "C.K.Work" <[log in to unmask]>
> wrote:
>
> > Miles Banberry said ...
> > > Obviously I would be suggesting a talk given by Brian
> > > (creep, creep) but apart from that, what can people
> > > recommend?
> >
> > I don't think Brian Kelly would be the best person to address this (no
> > offence!) - it needs to come from one of their own, and needs to be
> > presented as a business case. A VC who has actively supported WWW (if
> > there is such an animal) would be ideal.
>
> One thing to bear in mind. A university administrator will normally look
> for professional advice from outside. So someone ignored in their own
> university instantly becomes a highly regarded expert when they appear as a
> consultant in another place.
>
> So while someone is pulling strings to get CVCP or a similar body to
> arrange a "High-level workshop on strategic web management" (with a more
> catchy title), we can get on with identifying the content, speakers and
> demonstrations for that workshop (preferably before Price Waterhouse
> Coopers beats us to it).
>
> In addition, we might want to identify people from relevant disciplines
> (like Marketing and Accounting) that do not participate in this list, in
> order to put the strategic message across to managers from those
> backgrounds.
> ----------------------
> Dr. D. R. Newman, Queen's University Belfast, Queen's School of Management,
> BELFAST BT7 1NN, Northern Ireland (UK). http://www.qub.ac.uk/mgt/
> FAX: +44-1232-249881 Tel. +44-1232-335011 mailto:[log in to unmask]
------------------------------------------------------------------------
Miles E.C. Banbery, University Web Editor
Communications & Development Office and Education Support Services
G1, The Registry, The University, Canterbury, Kent, CT2 7NF.
Tel. 01227 827767, Fax. 01227 764464
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