Dear group members,
Design and innovation are two broad subjects between which difference is
confusing. Hence this query inviting your point of view.
The most appropriate definition (as mentioned) of innovation in
Organisation for Economic Co-operation and Development (OECD) manual's is:
*Innovation is: production or adoption, assimilation, and exploitation of a
value-added novelty in economic and social spheres; renewal and enlargement
of products, services, and markets; development of new methods of
production; and establishment of new management systems. It is both a
process and an outcome.*
*Other definitions of innovation commonly focus on creating novelty and
value regarding the subject/focus.*
Service design, System design, Complex product design, Design management,
Strategic design, Process design, are a few of the subjects related to
'design' that already resolves the challenges that are stated in
definitions of innovation.
The common features of design and innovation (as i know), includes:
1. Both are ways of creative problem solving
2. Both include science, arts, technology, management etc., to support
the problem solving process in one way or the other
3. Both are practiced in contexts ranging from an unorganized (as in
frugal design and indigenous innovation) to highly organized setup (generic
product design and business innovation/startup)
4. Both of it, bring comparative novelty as compared to earlier solutions
Even though, there are specific use of these two terms in various fields
thereby creating contradictory viewpoint.
The terms are often used with product as 'product design' and 'product
innovation'. *Which product to be measured as design and/or innovation?*
*Even if qualitative, what is the measure of calling a tangible/intangible
solution a design or innovation?*
*If they both can be measured to state that one is different from the
other, then what does the term 'design innovation' refers to?*
Please share your point of view for clarification.
Best regards,
Amaltas Khan
Assistant Professor
National Institute of Design, Vijayawada
Mobile Phone: +91 999 3829 189
Office Phone : +91 863 2377 215
amaltas.info
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