Hi Heico,
Thank you for sharing. A presenter told us at a ICED conference that Design
Thinking was coined in the mid 70’s, this could have been in a scientific
paper though.
Yours sincerely,
Soren
On Sun, May 11, 2014 at 8:13 PM, Heico Wesselius <[log in to unmask]>wrote:
> Reverting back to an earlier discussion on the PHD-Design List about who,
> and how the exact term "design thinking" was defined by those who first
> used it in the form of a compound gerund noun -- not in modified versions,
> such as "thinking" modified by the word "design". There are far more
> examples of this in literature.
>
> It appears that Peter Rowe was the first one to use the exact term "design
> thinking" in his book 1987 book called Design Thinking. In his 1987 book
> called "Design Thinking", Rowe studied the process of design as well as the
> activities of architects designing. As many have argued on or off list,
> before Rowe's 1987 book, several design researchers studied the different
> ways designers work as well which type of problems are solved in their
> respective professional activities. It should be pointed out that Rowe is
> by profession an architect and urban planner. Peter Rowe best sums up his
> book as: "an attempt to fashion a generalised portrait of design thinking.
> A principal aim will be to account for the underlying structure and focus
> of inquiry directly associated with those of 'seeking out' on the part of
> designers, for the purpose of inventing or creating buildings and urban
> artifacts." (Rowe, 1987, p.1)
>
> This leads me to think that Rowe's use of the word "design thinking" is in
> large part aligned with the contemporary understanding and usage of the
> word.
>
> It is quite possible that Rowe has been influenced by others or other
> disciplines. The most likely person would be Donald Schön, who described
> how designers when designing have a "conversation" with the moment.
>
> Schön summarised his philosophy in this quote:
>
> ”When ends are fixed and clear, then the decision to act can present
> itself as an instrumental problem. But when ends are confused and
> conflicting, there is yet no ‘problem’ to solve." (Schön, 1983, p.41)
>
> Others that can be included here are Herbert Simon and Buckminster Fuller.
> The academic work by Simon and Fuller has largely centered on the creative
> process by designers and their professional work. In fact, they never used
> the exact term "design thinking". The discussion around "design thinking"
> over the past 15 years has largely focused on the methods by which
> designers design and also on how "design thinking" can be applied to areas
> outside the domain of design. The explosion in the world "design thinking"
> has only produced few thought leaders.
>
> The second widely use of the word "design thinking" is by Richard Buchanan
> -- a philosopher. He wrote on the issue of wicked problems in design
> thinking. Buchanan's use of the term "design thinking" is even more aligned
> with contemporary usage than was the case in Rowe's book.
>
> Yours,
>
> Heico
>
> Heico Wesselius, BBA, MA, PhD Candidate (Economics, The New School for
> Social Research)| CSIRO Research Fellow | Design Integration Mapping
> Project | Strategic Design | School of Design, Swinburne University of
> Technology, PO Box 218, Hawthorn, VIC 3122, Australia | Office: +61 3 9214
> 6025 | Mobile: + 61 432 628 784 | email [log in to unmask] | Private
> email [log in to unmask] |
> Web: www.swinburne.edu.au/design
>
>
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--
Soren Ingomar Petersen, PhD.
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