Hi Don,
Provocative post as usual. Could you tell us which ones are UC's campus
that you advise, so that we can learn something from the positive side?
Best,
Eduardo
On 27-10-2011 15:28, Don Norman wrote:
> Simon Sadler sent out a job announcement for UC Davis (California).
> I've been advising another UC campus on design, but i didn't realize
> Davis had a design department so i thought i would check out their web
> page.
>
> http://design.ucdavis.edu/index.html
>
> Font Size: Font size. Font size. (Gee, you mean soe one is supposed
> to read the words? Nah.)
>
> Wow: believe it or not Davis teaches communication design, but you
> would never guess it from their website.
>
> why do graphics and communication designers love tiny, tiny type?
> Especially communication designers, who one would have thought would
> like their stuff to communicate. I have never seen such small type on
> a website for the main message.
>
> There is one good side. Most graphical designers love to use gray
> letters on a gray background, with small font. At least here we have
> black on white. (Oh, another good side: maybe this can be my next
> column for core77.)
>
> Moral: Never send anyone to study at UC Davis. That design department
> doesn't get it.
>
> Don
>
> Don Norman
> Nielsen Norman Group
> KAIST (Daejeon, S. Korea), IDEO Fellow
> (UC San Diego, emeritus)
> [log in to unmask] www.jnd.org http://www.core77.com/blog/columns/
> Latest book: "Living with Complexity"
>
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