I have just now finished reading Karel van der Warde's new book, Grafish ontwerpen: luisteren naar de lezer? (On graphic design: listening to the reader?) I recommend it to anyone thinking about definitions of design fields as well as anyone interested in trying to sort out the nature of graphic design.
Karel talks about the distance between much of the graphic design profession/trade and the representation of graphic design seen in annual award books and the limitations of viewing graphic design--that only some aspects of the nature of design are readily apparent by looking at the work without a background in intended strategy, etc. These are some of the arguments that (rightly) claim that such competitions should not be central to our view of our field.
But one can embrace that argument and still see the various annual books and the like as a conversation about form in graphic design and the relation of form to other readily apparent aspects of the work. This is the sit of a conversation that in many ways parallels the conversation that for me defines Art (in the capital A sense.)
Gunnar
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Gunnar Swanson Design Office
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Greenville, North Carolina 27858
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From: PhD-Design - This list is for discussion of PhD studies and related research in Design [[log in to unmask]] On Behalf Of Jurgen Faust [[log in to unmask]]
Sent: Tuesday, April 21, 2009 1:17 AM
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Subject: Discourse on object level
Hi All,
I would like to know whether there is anybody who would support a statement that
designers also maintain discourses on an object level? That means that designers generate
objects; solutions to verify, change or transform existing solutions in better once?
I am currently exploring the idea that textual matters in design comprehend also design
solutions as objects. I am using the current transformation of the existing i-phone we see,
when we look at all the proposed changes in competitive products.
Jurgen Faust
Prof. DIGITAL MEDIA
MHMK MUENCHEN
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