Hi Lawrence,
Looks like a great project to connect Art practice and Graphic design.
It may be you need to think carefully about using Cziksentmihaly's 'Flow'
in the project.
As I understand it, 'Flow' as Cziksentmihaly describes it is a focusing
experience in which the 'flowing' person draws deeply on their experiences
and skills to interact smoothly with a situation in ways that increase their
task performance.
'Flow' behaviour as Cziksentmihaly describes it acts strongly and adversely
against learning because of its focusing nature and because it primarily
enables an efficient unconscious conduit to the individual's past experience
and skills. This is the opposite of what is needed for learning.
The reality seems to be '"Flow" for better performance' and 'Stop "flow" for
learning'.
If you know of empirical evidence to the opposite, I'd appreciate you
pointing me to it.
Best wishes,
Terry
____________________
Dr. Terence Love, FRDS, AMIMechE
Design-focused Research Group, Design Out Crime Research Group
Associate Researcher at Digital Ecosystems and Business Intelligence
Institute
Research Associate, Planning and Transport Research Centre
Curtin University, PO Box U1987, Perth, Western Australia 6845
Mob: 0434 975 848, Fax +61(0)8 9305 7629, [log in to unmask]
Visiting Professor, Member of Scientific Council
UNIDCOM/ IADE, Lisbon, Portugal
Visiting Research Fellow, Institute of Entrepreneurship and Enterprise
Development
Management School, Lancaster University,Lancaster, UK
____________________
-----Original Message-----
From: PhD-Design - This list is for discussion of PhD studies and related
research in Design [mailto:[log in to unmask]] On Behalf Of
hong-bin.lee
Sent: Wednesday, 12 March 2008 12:00 AM
To: [log in to unmask]
Subject: How Concepts from Art Movements Can Effectively Engage and Inform
Graphic Design Practice
Dear PhD Design List Members:
My name is Lawrence. I am from Taiwan. I am doing a PhD in the Centre for
Design Research at Northumbria University in the UK. I am investigating 'How
Concepts from Art Movements Can Effectively Engage and Inform Graphic Design
Practice'. (The study specifically focuses on Minimalism and Surrealsim)
The intention of my project is to develop a series of exercises called
'Practical Art Concept Exercises' for undergraduate students studying in
Graphic Design which seek to 'immerse' them in each concept in a visual as
well as textual way, then 'engage' them through a series of exercises. The
aim is to enable practice as part of the experience.
Cziksentmihaly's concept of 'Flow' suggests that people are motivationally
engaged with effective practice if the challenge is in balance with, but
possibly slightly ahead of ability. This theory is what I am basing these
exercises around. Therefore, my project is not just to develop a form of
teaching material, but to develop students'
interest, enthusiasm and curiosity, and effectively motivate them through
challenging them with the exercises I design, ideally moving them into a
state of 'Flow' automatically.
The present stage of my research requires the design of an initial prototype
of 'Practical Art Concept Exercise', to complement the undergraduate
learning and assessment processes in Graphic Design.
However, in the wider context I do not yet have sufficient knowledge
concerning Art History delivery to Graphic Design courses in the UK. For
example, from list members experience: What material and mode of delivery is
used? And what seems to be the most effective approach in maintaining the
'attention and engagement' of the Graphic Design students with the art
theory related coursework?
In short, my supervisor and I both believe there should be a positive and
active connection between art theory and design practice. If you agree, then
how do you see this interaction managed, as part of teaching design practice
in graphics? I would be keen to discuss with list members, any example or
experience of effective approaches, and even 'lessons learned'.
A key question I would like to begin the discussions with is:
"Can anyone share any excellent examples of effective teaching methods
relating to successful transfer and application of art movement concepts
into graphic design practices?"
Thanks a lot!!!
best wishes and kind regards
Lawrence
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