Library Web people may be interested in details of the fifth Institutional
Web Managemement workshop, which will be held at Queen's University Belfast
on 25-27 June. This event is aimed primarily at members of instituional
Web management teams in the UK HE and FE communities. However we also
welcome members ofg other public sector organisations who may find the
event of interest.
The workshop costs £250 for members of HE and FE and £295 for those in
other public sector organisations.
The workshop web site is available at <http://www.ukoln.ac.uk/web-
focus/events/workshops/webmaster-2001/>
A summary of the talks and parallel sessions is given below.
Hope to see you in Belfast.
Brian Kelly
--------------------------------------------------------------
Brian Kelly
UKOLN
University of Bath
BATH
BA2 7AY
Email: [log in to unmask]
Phone: (+44) 1225 323943
Talks - Monday, 25 June
1: Taking a Strategic Approach to the Web
Ann Hughes, JISC
2: E-Learning at SHU: A Case Study
Paul Helm, Sheffield Hallam University
Abstract: This case study will outline lessons learned from previous
elearning initiatives before considering how we have started to dismantle
the barriers to staff who want to get involved; the consequent changes in
technical and pedagogical support; the impact on the student experience;
successes, things that didn't work so well, and the unexpected.
3: What Students Want
Mark Ray, Luminas/UEA
Abstract:
Before leaving university and starting Luminas Limited, the directors were
all involved in running student union-backed web sites. While doing this,
they obtained a unique perspective on what students want from a university
site. In this talk, they present some ideas from this experience that you
may not have considered before.
4: The View from Down Under
Ed Bristow, Australian Taxation Office
Abstract:
Australia has undertaken significant reform of its tax system, while at the
same time endeavouring to bring government services online. The Australian
Taxation Office (ATO) has been at the forefront of both these initiatives
and has been widely seen as a leader in electronic service delivery in the
revenue sector. Australia has also established a national framework for the
accreditation and use of Public Key Infrastructure (PKI), known as
Gatekeeper. In 1999-2000 the ATO conceived, developed and deployed a PKI to
support the new tax system. This session looks at some of the lessons
learnt in that process and discusses the value of a national standards
regime and the role of government in encouraging the uptake of electronic
service options and at the implications these have for revenue collection
and regulatory agencies.
5 Will The Virtual University Kill The Physical University?
Peter Scott, Open University
Abstract: Not yet available.
6: Advertising On Web Sites
Diane McDonald, University of Strathclyde
Abstract:
Although electronic marketing on the Internet has been around for several
years, until recently there had been minimal uptake within the Higher
Education (HE) and Further Education (FE) sector. However the ever pressing
need to supplement the funding of services has led to an increasing number
of HE and FE institutions (as well as local and central government and
other public sector bodies) introducing the hosting of electronic marketing
material for 3rd parties (advertising, affiliate links, links to sponsors,
etc.) on their Web sites. This talk describes current practice within the
HE/FE sector and highlights the associated problems. (This research was
carried out as part of a JISC funded study into "Advertising on JANET").
7: TBC
Grainne Conole, ILRT, University of Bristol
8: Webcasting In An Institutional Context
Alan Collins, QUB
Abstract:
We put our toes into the waters of Windows Media Broadcasting at last
summer's graduation ceromonies. This talk will describe our experiences,
confusion, frustration and finally satisfaction at reaching a workable
solution for online and on-demand broadcasting of a variety of academic,
social, educational and promotional events. A description of our methods
and samples of recordings will be presented.
Parallel Sessions
Parallel Session A: 9.15-12.30
Delegates can choose one of the A sessions, which take place on the morning
on Tuesday 26 June 2001, one of the B and one of the C sessions, which take
place in the afternoon.
The morning sessions (A) provide an opportunity for delegates to discuss a
particular topic indepth. The afternoon sessions (B and C) provide an
opportunity for delegates to update their knowledge in a particular area.
A1: E-Learning - Barriers and Enablers
Paul Helm, Sheffield Hallam University and Megan Quentin-Baxter, Learning
and Teaching Support Network (LTSN) for Medicine, Dentistry and Veterinary
Medicine
A2: Users Of Our Services
Colin Work, University of Southampton
A3: Practical Web Strategies
Ann Hughes, JISC
A4: CMS Case Studies
Paul Browning, University of Bristol and Mike Lowndes, Natural History
Museum
Abstract:
Web-enabled databases are key to delivering and maintaining structured
content. The first part of this session will be devoted to a "middleware
head-to-head" - a compare and contrast exercise that will explore the
software approaches that can connect databases to Web pages.
Although structured content is important, the biggest challenge is managing
less structured content. The second part of this session will present a
case study of the Natural History Museum which uses a mixture of commercial
and open source products to deliver an outward facing Web site and a
departmental intranet.
A5: Intranets
James Currall, University of Glasgow
Abstract:
An intranet is a mechanism for the implementation of an organisation's
information management policy and for realising its information strategy.
The policy and strategy may be very centralised and homogeneous or, as is
the case with the University of Glasgow, involve a high degree of
devolution and heterogeneity and the intranet to support it must reflect
the way that the organisation operates. Above all an intranet is about
delivering information to those who need it, when they need it. The right
sort of technology can oil the wheels, whilst the wrong sort will just get
in the way.
The implementation of an intranet involves a large number of components to
deal with authoring, authentication, authorisation, content management,
notification, searching, etc. This session will provide the opportunty for
participants to examine different approaches, share experience and discuss
difficulties across a range of issues and technologies.
A6: Web Site Redevelopment
Miles Banbery, University of Kent at Canterbury
Abstract:
We all know now that having a Web site is not the end of the battle. Most
organisations are now well past their first generation Web site, but how
should we approach redevelopment (organisational, graphical and technical)?
This session will adress these issues through a series of short case
studies, presentations of key issues, pointers to existing resources and
discussions/group work.
A7: E-Business
Andrew Aird, Director of Web Services, King's College London
Abstract:
The outcome of the session will be to enable Web managers to:
Identify e-commerce opportunities within your institution
Apply appropriate business models
Convince finance people of the benefits of e-commerce
Understand design, technical and resource issues
E-commerce is on all our agendas as Web managers, whether we like it or
not, but most institutions have yet to embrace its huge potential for both
selling and buying.
This session will look at various business models and at which in-house
resources and/or outsourcing is needed to build effective online
transaction sites.
Group exercises will focus on usability and security aspects of e-commerce
design. Case studies and analysis will illustrate the power, potential and
pitfalls of e-commerce in Higher and Further Education, as well as
providing practical starting points.
A basic understanding of the use of databases for web site building and a
rudimentary grasp of the financial structure of your institution will
assist participants in getting the most from the session.
A8: Update Your Web Skills
Brian Kelly, UKOLN, Helen Sargan, University of Cambridge, Majella
McCarron, QUB and Ingrid Evans, University of Manchester
Abstract:
This session aims to provide an opportunity for Web managers to update
their Web skills. The session, which is suitable for both new and existing
Web managers will cover several areas including strategies and tools for
indexing Web sites, models for HTML authoring, the role of CSS and auditing
and evaluating Web sites.
Parallel Session B: 2.00-3.30
Note that delegates can choose one of the B sessions, which take place from
2.00-3.30 on Tuesday 26 June 2001, and one of the C sessions, which take
place from 4.00-5.30.
B1: FE & HE in the UK - 'Legal, Decent, Honest and Truthful'
Ralph Weedon, JISC Legal Information Service and University of Strathclyde
Abstract:
The aims of this session are threefold. The first is to introduce the JISC
Legal Information Service (LIS) what it does, what it can do, might do and
what it cannot do. The service aims to focus on the needs of those working
in or with ICT, including web managers. The second is to provide an update
on recent legislation in Information Technology Law and how it might affect
FE and HE. The third is to give you, the 'user' of the service, an
opportunity to say what you want from the service, what you don't want,
what else might we do and to ask questions on legal issues. The LIS is in
its pilot year and feedback is very important to us. The first version of
our web site is at . Comments on the site from a professional point of view
welcome (but don't be too hard on us!)
B2: The Cookie Monster and Other Ethical Issues
David Lomas, University of Salford
Abstract:
We are advised that our Web sites should be "Honest, Decent and Legal".
Ethics for the web editor will be within the limits of honesty, decency and
the law, but exactly where is unclear. For instance, nowadays the web
editor has technical opportunities to gather and reuse user information
through cookies. There is also the potential to use "subliminal images".
Just because we can technically do something, does it mean that we should
do so?
This workshop initially examines the business of ethics and then leads into
a review of some of the tools available to the web editor, followed by a
discussion on the ethics of using these approaches. The workshop will
include soapbox sessions w here participants are invited to give your views
on how, if it all, ethics come into play in the area of web site
management. (Please indicate beforehand if you wish to use the soapbox - it
helps with the scheduling - there will be no editorial interference other
than the imposition of time constraints). The workshop will consider what
is acceptable practice by web authors and whether we should take action on
behalf of our users, be they members of our institutions or visitors to our
web sites.
The purpose of this workshop is to confirm whether, as a community, we have
ethical boundaries regarding our web sites - or is it a case of "anything
goes" providing it is "Honest, Decent and Legal"?
B3: CMS - Buy Or Build?
Paul Browning, University of Bristol and Mikes Lowndes, Natural History
Museum
Abstract:
A discussion session based around a draft JISC TechWatch Report on Content
Management Systems. Participants are expected to have read the report in
advance (copies will made be available to participants of this session at
the workshop) and to come prepared to engage with a panel of users who
already have some experience in this area.
B4: XML and XSLT
Mark Ray, Luminas
Venue: Seminar Room
Abstract:
These two technologies from the same family have a key role to play in
helping Web professionals solve some of the most challenging problems that
they face today. Here, Luminas Limited discuss the technical details, some
examples of how they've used them in an HE environment and other possible
uses.
B5: Automated News Feeds
Brian Kelly, UKOLN
Abstract:
This session will consider the requirements for automated news feeds, both
on campus and in the wider context. It will investigate ways of
sharing 'news' content between university departments, from commercial news
providers to the campus and from the campus to external services. It will
also consider whether the same techniques used to share news feeds can be
re-used to share information about other digital resources.
B6: Hands-On Webcasting
Alan Collins, Queen's University Belfast
B7: Addressing Usability Issues in HE Websites
Grace de la Flor, ILRT University of Bristol
Abstract:
This session will provide Web Managers an opportunity to test for usability
on their own HE websites. The key concepts of user experience design will
be introduced and explained. After which participants will then test HE
websites using 'think aloud' and observational methods. Finally, techniques
on how to incorporate participatory design into Web projects will be
examined.
Parallel Session C: 4.00-5.30
Note that delegates can choose one of the B sessions, which take place from
2.00-3.30, and one of the C sessions, which take place from 4.00-5.30, on
Tuesday 26 June 2001.
C1: Advertising and AUPs
Diane McDonald, University of Strathclyde
C2: Providing Information To Third Parties
Brian Kelly, UKOLN
C3: Promoting Your Web Site
Rob Allen, Netskills
C4: Zope From Absolute Zero
Paul Browning, University of Bristol
Abstract:
An hands-on session. You will build a working portal using the Content
Management Framework (http://cmf.zope.org/) in under 90 minutes.
C5: Approaches To Personalisation
Gareth McAleese, University of Ulster
Abstract:
This session will look at the area of Web site personalisation and in
particular examine online customer relationship marketing practices.
Examples of how these techniques have been put to good practice in large
commercial sites will be presented and then a general discussion on how
these can be applied to the institutional Web site context.
C6: Benchmarking Web Sites
Marieke Napier, UKOLN,
Abstract:
In this hands-on session delegates will use a variety of Web-based tools to
analyse their Web site and compare their Web site with others in the
community. Delegates will discuss the findings and the implications of the
findings. Delegates will provide suggestions for further benchmarking
activities, which can be implemented locally, regionally or nationally.
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