***APOLOGIES FOR ANY CROSS POSTING***
We are delighted to announce our Case Studies for the 5th June PG Marketing Forum in London, with the theme "UK PGT in a falling market - reversing the trend".
The four Case Studies will be delivered by:
*University of Chester on bucking the trend: a successful PGT campaign
*Coventry University on converting final year students and alumni
*Newcastle University on widening participation in postgraduate
*University of York on a faculty perspective
We like to reflect a range of perspectives with the Case Studies and the above presentations will provide insights into various PGT issues that institutions face.
We are still taking bookings for the Forum and details of how to book are provided below. Places are limited so we would advise you to book as soon as possible to avoid disappointment.
In this Forum session we'll be looking at both strategic and practical ideas for recruiting more UK PGT students, including looking for and promoting to new or unexplored markets, converting the students we are already attracting, the role of sector wide or collaborative campaigns, and how to understand who our PGT markets really are, or could be. We are also including a student panel, to find out what UK PGT students really want.
A provisional programme is given below. As usual, we are offering a reduced rate if you or a colleague from your Department have attended before. More information on the Forum, costs and an online booking form for this event can be found at:
09.15 Registration and Coffee
10.00 UK PGT in a falling market – reversing the trend
11.30 Key Issues and Questions: small group discussion and structured networking session
12.15 Plenary Discussion and group feedback
12.45 Lunch and informal/themed networking
13.30 Student Panel - what postgraduate students think
14.30 Case Studies from the sector
15.30 Group Discussion: what matters, What Works? - information sharing, questions and networking
15.50 One thing to take away? Round-up and What Next?
We look forward to seeing you at the event.
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