Dear Archives-NRA list members

Here's a reminder about this fabulous course running next Tuesday.  We still
have a couple of places left, so: Do you need help to get your message

The web is often the first step in effective low-cost marketing for your
organisation. The next step is learning how to write powerfully for the web
so that you can grab the attention of your audience. Creating Capacity has *Writing with oomph: How to use creative
writing to wake up your readers* on 29 May in Central London.

Who is the trainer?

Frances Booth is a trained journalist and editor.
She writes for The Guardian Online, National Geographic Traveller and works
for the Ministry of Stories. With her passion for words you will be in safe

What will I learn?

The course will cover: 
• Writing for website homepages, Twitter, and for Search Engine Optimisation
(SEO) • Writing for your reader • Helping you to be found by those who want
to find you on the web • Practical exercises and examples from the culture
and heritage sectors and beyond • Using engaging and powerful words to
attract new and existing audiences 

The session has lots of opportunities to learn and share with your peers as
well as time to begin work on your own project (for example re-writing a
website homepage), and to get feedback from Frances.

What do I do next?

For more information on this course go to: All
Creating Capacity courses include a full day’s training, all course
materials, lunch and three months post course support from your expert
trainer. A place costs £155 plus VAT. Don’t forget you can book, order an
invoice or pay for your course online by clicking on the 'book online'
button; or if you’d rather, just email us or give the bookings hotline a

Best wishes,

Creating Capacity: A social enterprise providing learning programmes to
develop confidence and inspire now and for the future
Tel: 07985 659425
Email: [log in to unmask] 

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