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Hi all....came across this below:
It was sent to me by an attorney friend. I do not normally consider Mercola a beacon of shining revelation but thought this portion of the blog pasted below was interesting , the link is the full blog full of the usual statins and vaccines rhetoric http://articles.mercola.com/sites/articles/archive/2011/12/18/journalism-in-drug-industry.aspx?e_cid=20111218_SNL_Art_1
On another but kind of the same topic what do you do when colleagues who are kind and gracious decide to endorse some non evidence based intervention heavily and market it like ‘Grounding ‘ or superdismutase anti-aging . They send me business etc...obviously difficult for me to reciprocate since I am responsible for those I care for to have the best of Evidence Based Care.
If you don't like the bad press you're getting, why not buy out the media so you can have a say in what gets printed? This is the obvious next step for the drug industry, whose marketing budget (numbering in the billions) knows no bounds.
As journalist Ray Moynihan recently reported in the British Medical Journal:
"Just as many doctors contemplate an end to their dance with drug company marketers, a fresh new crew is stepping lively onto the floor: journalists and media organizations looking for easy ways to fund their reporting, travel, and education.
The BMJ reported … that the Murdoch empire's flagship newspaper in Australia has accepted an undisclosed amount of sponsorship money from the drug industry for a series of articles on health policy—and that the idea arose from a meeting between advertising agents.
Defending the deal, the Australian's editor said that independence and integrity were maintained; but as others pointed out, this new form of financial closeness between journalists and the companies they scrutinise raises real concerns."
This is really not surprising considering that that media mogul Rupert Murdoch's son, James Murdoch, is a member of drug giant GlaxoSmithKline's (GSK) corporate responsibility committee (a position he entered in May 2009). His job? To review "external issues that might have the potential for serious impact upon the group's business and reputation" -- a position he's well suited for …
James Murdoch, as you may know, is the chairman and chief executive of News Corporation Europe and Asia, and chairman of BSky
Amy Price PhD
Http://empower2go.org
Building Brain Potential