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This may be of interest to the forum considering recent discussions on portals,oai, z39.50, etc -------- Original Message -------- Subject: 'Marketing' with Metadata - How Metadata Can Increase Exposure and Visibility of Online Content. Date: Fri, 17 Mar 2006 15:59:28 -0000 From: MacLeod, Roderick A <[log in to unmask]> Reply-To: Interoperability issues across domains <[log in to unmask]> To: [log in to unmask] 'Marketing' with Metadata - How Metadata Can Increase Exposure and Visibility of Online Content. http://www.icbl.hw.ac.uk/perx/advocacy/exposingmetadata.htm This document has just been released by the PerX Project (a project funded by JISC, as part of the UK Digital Repositories Programme). It is an advocacy document, aimed at content providers of various kinds (for example: journal publishers, professional societies and database providers and owners) who may have descriptive data (metadata) available for the actual content they produce. It introduces the various benefits of sharing metadata, in standardised and reusable ways, with other websites. It explains how sharing metadata can result in increased exposure and visibility of the actual content, whether that content itself is freely available, available to subscribers, or available via pay-per-view. The document is intended primarily for a non-technical audience who may require an overview for decisions regarding the best means of exposing metadata. It may also be of interest to anyone with an interest in digital repositories. It looks at exposing metadata via harvesting (OAI Repositories, Static Repositories), via distributed searching (Z39.50, SRU/SRW, other emerging standards), and exposing content for syndication (RSS). It provides illustrative case studies and links to technical specifications which will provide useful starting points for those tasked with actually implementing the exposure of standardised metadata. Common questions are answered. If you wish to increase the visibility and exposure of your content in the online environment, then read this document! About PerX: http://www.icbl.hw.ac.uk/perx/ PerX is a two-year (June 2005 - May 2007) JISC Digital Repositories Programme project, to develop a pilot service which provides subject resource discovery across a series of repositories of interest to the engineering learning and research community. This pilot will then be used as a test-bed to explore the practical issues that would be encountered when considering the possibility of a full scale subject resource discovery service. The partners in the PerX project are: Institute for Computer Based Learning at Heriot-Watt University (lead) Cranfield University Institution of Civil Engineers/Thomas Telford Ltd Adiuri Systems Ltd Geotechnical, Rock and Water Resources Library Regional Support Centre East Midlands Contact: Roddy MacLeod Senior Faculty Librarian Heriot-Watt University Library Edinburgh EH14 4AS e-mail: [log in to unmask] phone: 0131 451 3576 fax: 0131 451 3164 Roddy MacLeod MA, DipLib, MCILIP Senior Subject Librarian Heriot-Watt University, Edinburgh EH14 4AS Tel (0131) 451 3576 Fax: (0131) 451 3164 [log in to unmask] <mailto:[log in to unmask]> http://www.hw.ac.uk/libwww/libram/roddy.html -- ______________________________________________________ Tony Austin Systems Manager Archaeology Data Service The King's Manor York YO1 7EP UK phone +44 (0)1904-433975 fax +44(0)1904-433939 http://ads.ahds.ac.uk/catalogue/ ______________________________________________________