*******apologies for cross-posting******* There are places available on this course which is being held in our London training suite. For more information or to make a booking, please follow the link below or call the training team on 020 7251 5522. Successfully marketing your information service: intermediate Speaker: Ruth Sanderson Dates: 15 Jun, 23 Nov How do you communicate your range of Information Services to your clients? Do you know who your clients are? It can be expensive letting them know what you can provide and the mediums through which they can use it, especially if you're not even talking to the right people. The Chartered Institute of Marketing defines marketing as follows: "Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements profitably." The principles of consumer goods marketing can be applied very effectively in the modern Information Centre and can transform its impact and the perception of its services. This one day course explores the various ways you can raise your profile and successfully market your Information Service. Fee: GBP295 + VAT http://www.tfpl.com/skills_development/courses/cd.cfm?linkid=tr536 Amy Millis Training Administrator email: [log in to unmask] tel.: 020 7251 5522 UK TFPL Ltd 17-18 Britton Street, LONDON, EC1M 5TL Tel + 44 (0)20 7251 5522 Fax + 44 (0)20 7251 8318 Sign up for TFPL job alert so you don't miss out on any new exciting opportunities at http://www.tfpl.com/temporary_recruitment/candidates/cjob_alert.cfm http://www.tfpl.com/permanent_recruitment/candidates/pjob_alert.cfm ______________________________________________________________________ Confidentiality Notice This message may contain information and/or attachments private and confidential to TFPL. It is intended for the addressee(s) only. Any information contained herein is not to be passed to any third party. If you are not an addressee, any disclosure or copying of the contents of this e-mail or any action taken (or not taken) in reliance on it is unauthorised and may be unlawful. If you are not an addressee, please inform the sender immediately. _______________________________________________________________________ This e-mail has been scanned for all viruses by Star Internet. ________________________________________________________________________