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PHD-DESIGN  May 2018

PHD-DESIGN May 2018

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Subject:

Re: Gibson and perception

From:

Alejandra Poblete Perez <[log in to unmask]>

Reply-To:

PhD-Design - This list is for discussion of PhD studies and related research in Design <[log in to unmask]>

Date:

Thu, 17 May 2018 10:55:34 -0400

Content-Type:

text/plain

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Dear Richard, and members of the list, regarding Gibson reflections and
descriptions I recommend the lecture of a 1973 paper (part of the works
presented in the DRS London Conference - Design Activity:

THE HOUSING ENVIRONMENT AS A PROBLEM OF OBJECT DESCRIPTION
Roel Daru
Bouwcentrum, Rotterdam

Here the author adresses the "Form Description", referencing Gibson and
Gombrich.


An extended abstract is available here:
https://www.designresearchsociety.org/cpages/publications-1
The abstract is contained in the file:
1973_london_design-activity_theme-01.pdf (page 1-22-1)


best regards to everybody


  *Alejandra Poblete P.* DESIGN DEPARTMENT ACADEMIC   *Senior Lecturer  |
Design School* Faculty of Humanities and Social
Communication Technologies

+56996896490


Universidad Tecnol├│gica Metropolitana www.utem.cl

<https://www.facebook.com/utem.cl>   <https://twitter.com/utem>
<https://www.youtube.com/channel/UCOD3DHD_bafDGzGPYxTtRRw>
<https://www.linkedin.com/edu/school?id=11004&goback=&trk=feed-body-name>
<https://www.instagram.com/utem.cl/>



2018-05-17 9:21 GMT-04:00 Richard Herriott <[log in to unmask]>:

> Dear Terrence:
>
> Thank you for mail.
>
> Two things arise from it. One, is my understanding of outcome. I view the
> aesthetic experience of the viewer as an outcome. There is a designed thing
> (e.g. a chair) and the way the person see it (as beautiful, ugly,
> welcoming, bulky etc). That effect corresponds to one of the kinds of
> effects you mention.
>
> Aesthetics is a tricky word because in part it attaches itself to the
> thing and not the person experiencing it. People often say they were
> unhappy with a thing┬┤s aesthetics when they mean the form of a thing. The
> aesthetics are what they experienced in their mind. That's how I use the
> terms, anyway.
>
> All the outcomes of design matter. I am right now only focusing on
> aesthetics because I am working on a book dealing with that topic.
> Naturally, I pretty concerned with moral outcomes such as sustainability
> and the like plus  narrowly  practical outcomes such as effectiveness and
> efficiency.
>
> Those clarifications aside, I agree with your message. There is the matter
> of measuring outcomes and aesthetic outcomes that are only dealt with in
> quantities (e.g. X% liked the chair) miss something about design that
> matters.
>
> I wrote a super article about it at some point which people ought to read
> and cite as often as possible: What is like to see a bat?
> http://www.svid.se/upload/Forskning/Design_Research_
> Journal/Design_Research_Journal_nr_1_2017/Artiklar/
> What_is_it_like/What_is_it_like_to_see_a_bat_Design_
> Research_Journal_nr_1_2017.pdf
>
> Regards,
>
> Richard
>
>
>
>
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