How to grow your Business in China: Editorial strategy
Thursday 20 September 2018
#alpspchina
Join us for the first in our series of three webinars providing critical information for academic publishers who want to realise the potential of the Chinese market.
This webinar will be packed with insight on:
* setting up in China
* attracting authors & editors FROM China across different product types
* building up and retaining a strong editorial and publishing presence in China (including with government, academies)
* speaker case studies to include cross-cultural issues
Key information & Speakers
* Chair: Paul Evans, Director, Nature China, Springer Nature
* Mingfang Lu, General Manager, Enego (Crimson International)
* Dr Guanqun Song, Editorial Development Manager, RSC
* Qin Higley, Acquisition Editor, Asian Studies, BRILL
* Lyndsey Dixon, Regional Journals Director, Taylor & Francis
Speaker biographies can be found here: https://www.alpsp.org/Webinars/How-to-Grow-your-Business-in-China-Editorial-strategy/58426
Thursday 20 September.
Time: 07:00-08.30 EST (New York), 12:00-13:30 BST (UK), 19:00-20:30 CST (Beijing)
Location: Online
For more information or to book please follow: https://www.alpsp.org/Webinars/How-to-Grow-your-Business-in-China-Editorial-strategy/58426
Member Offer! Book all three webinars in this series and you will get the 3rd half price. https://www.alpsp.org/Webinars/How-to-Grow-your-Business-in-China-Webinars/58405
In order to take advantage of the series discount for ALPSP members, you must be an ALPSP member on the date of the event. In the event that you cancel your membership prior to the event, you agree to pay ALPSP the difference between the discounted price and the full price for the event.
If you are unable to attend the live sessions, you can still book on, and will automatically receive a recording of the events to watch at your convenience.
Other webinars in this series
How to Grow your Business in China: Marketing and social media, Thursday 25 October - https://www.alpsp.org/Webinars/How-to-Grow-your-Business-in-China-Marketing-strategy/58431
How to Grow your Business in China: Sales and distribution, Thursday 29 November - https://www.alpsp.org/Webinars/How-to-Grow-your-Business-in-China-Sales/58432
Diane French
Learned Publisher Administrator
The Association of Learned and Professional Society Publishers (ALPSP)
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