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Subject:

Re: AVI or MP4 - any recommendations?

From:

Doug MacBeath <[log in to unmask]>

Reply-To:

Museums Computer Group <[log in to unmask]>

Date:

Wed, 4 May 2016 13:00:30 +0100

Content-Type:

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Thanks Stephen and Sarah - much appreciated.
We have a few other issues to deal with due to our working environment  (Windows 7 with only approved software being installed remotely) but I think we have enough now to make our case. Being a private company, our main aim is the preservation of the material, but who knows....? Maybe in 20 years time there will be a dedicated streaming site for old bank adverts and staff training films!
CheersDoug


Sent from my Samsung device

-------- Original message --------
From: Stephen McConnachie <[log in to unmask]> 
Date: 04/05/2016  08:59  (GMT+00:00) 
To: [log in to unmask] 
Subject: Re: [MCG] AVI or MP4 - any recommendations? 

Hi Doug,
Sorry for delayed response. I wouldn't challenge the broad consensus for MP4 container as a good choice for web playback, and I'd second the emphasis on codecs as a critical factor alongside the container choice.
Just two things I thought I'd add.
Playback options:At the BFI we're exploring HLS (HTTP Live Streaming) for our access proxies. You can read about HLS on Wikipedia here:HTTP Live Streaming - Wikipedia, the free encyclopedia

Essentially it's an Apple protocol which enables the encoding of multiple bitrate versions of the content (H264 in MPEG-2 TS), wrapped together with a playlist index file (m3u8), thus letting a client select which bitrate is appropriate for the available bandwidth for optimum playback. It also chunks the TS into small segments, thus enabling efficient progressive download of each segment rather than download of the entire file, or the moov atom index in a standard MP4, to enable playback. It thus offers flash streaming server-like functionality without investment in that infrastructure. It could offer the ability to encode multiple 'quality' versions, and delivering the appropriate version to 3G / 4G / WiFi / Ethernet cllients.
Preservation:Maybe long-term preservation isn't a concern at all for your digitisation project, but if it is, I'd recommend considering one of the recommended open preservation formats over MP4. For example MXF, which is gaining traction as a preservation format:http://www.digitalpreservation.gov/formats/fdd/fdd000013.shtml
Material Exchange Format - Wikipedia, the free encyclopedia
Useful Library of Congress summary here:Preferences in Summary for Moving Image Content

MP4 is among the acceptable formats for compressed video sources, but MXF is preferred.
All the best,Stephen,Head of Data,BFI Collections & Information

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| Preferences in Summary for Moving Image ContentDescribes format preferences in summary for moving image content, including device-independent digital video as supplied to end users, encoded animations and interactives, and professional moving image formats. |
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| View on www.digitalpreservation.gov | Preview by Yahoo |
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|   |   |   |   |   |
| Material Exchange Format - Wikipedia, the free encyclopediaMaterial eXchange Format (MXF) is a container format for professional digital video and audio media defined by a set of SMPTE standards. |
|  |
| View on en.wikipedia.org | Preview by Yahoo |
|  |
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|   |  |   |   |   |   |   |
| HTTP Live Streaming - Wikipedia, the free encyclopediaHTTP Live Streaming (also known as HLS) is an HTTP-based media streaming communications protocol implemented by Apple Inc. as part of its QuickTime, Safari, ... |
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| View on en.wikipedia.org | Preview by Yahoo |
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    On Tuesday, 3 May 2016, 12:27, Doug MacBeath <[log in to unmask]> wrote:
 

 
    

Good afternoon all.
We're in early discussions to start digitising our film and video library and have been asked to choose the output file format. AVI has been suggested but my personal leaning is to go for MP4 - mainly as I've had issues running AVI files on portable devices/smart TVs.
I've done some reading and it seems to be a case of 'six of one...' and whilst MP4s take up less space, it's really down to personal opinion.
Is this a fair assessment or does one have long - term benefits over the other? 
Many thanks
Doug MacBeathMuseum on the Mound

Sent from my Samsung device

-------- Original message --------
From: Tiana Tasich <[log in to unmask]> 
Date: 29/04/2016  09:00  (GMT+00:00) 
To: [log in to unmask] 
Subject: Re: [MCG] R&D people / agency recommendations? 

Thanks, Jim! Absolutely up for it. Emily, do get in touch if I could be of any help. It would be lovely to work with you once again;) 
Thanks
Tiana

> On 28 Apr 2016, at 21:01, [log in to unmask] <[log in to unmask]> wrote:
> 
> Hi Emily
> 
> I’d suggest the fantastic Tijana Tasich ( [log in to unmask]<mailto:[log in to unmask]> ) formerly of Tate and Southbank Centre. She’s freelancing now and this sounds right up her street.
> 
> Jim
> 
> ---
> 
> 
> On 28 Apr 2016, at 17:47, Fildes Emily <[log in to unmask]<mailto:[log in to unmask]>> wrote:
> 
> Hi all,
> 
> I am usually a reader (than emailer) on the list, but I wondered if you could help....
> 
> We (Science Museum) are looking for creative digital R&D folk to help us conceptualise an online project through facilitated workshops and paper / low fidelity prototyping. Of course, on a fairly quick turnaround too!
> 
> If anyone can recommend freelancers or agencies who do this well, I'd love to hear from you.
> 
> Many thanks,
> Emily
> 
> 
> Website Editor (SMG)
> Science Museum
> --------------------------------------------------------------------------------------------
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> If you have received this e-mail in error please notify the sender immediately, delete the
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