Dear colleagues,
Michael Glowacki, my co-editor, and our authors have great pleasure in
drawing your attention to the publication of our new book on the management
of pubic service media.
*The Context:*
The book is - in many ways - the culmination and mouthpiece of a two-year
consultation organised by the Council of Europe which aimed to produce
policy - specifically a new Declaration and accompanying Recommendation for
Public Service Media in Europe. The consultation examined models of public
service management within the current and emerging mediascape.
*The Declaration:*
In February 2012, the group of six Advisors of the Ad Hoc Advisory Group of
Public Service Media Governance (MS-PG), were successful in changing
European law.
Member States are now advised that it will not be possible (or
significantly more problematic) to limit the activities of public service
media to television and radio. Public service media will be more free in
the future to expand on any platform they wish.
The Advisors who contributed to the consultation, those leading the
consultation, and other key researchers, leaders of public service media,
and practitioners, have contributed to this edited collection.
For more on the consultation at the Council of Europe:
http://www.coe.int/t/dghl/standardsetting/media/MC-S-PG/default_en.asp
*About the book:*
The book analyzes the challenges facing public service media management in
the face of ongoing technological developments and changing audience
behaviors. It connects models, strategies, concepts, and managerial
theories with emerging approaches to public media practices through an
examination of media services (e.g. blogs, social networks, search engines,
content aggregators) and the online performance of traditional public media
organizations. Contributors identify the most relevant and useful
approaches, those likely to encourage creativity, interaction, and the
development of innovative content and services, and discuss how such
innovation can underpin the continuation or expansion of public service
media in the changing mediascape.
*To find out more about the book:*
http://www.routledge.com/books/details/9780415843256/
Kind regards,
Lizzie and Michal
--
Lizzie Jackson,
Professor of Interactive Media and
Academic Development Manager: Applied Research.
Ravensbourne
*NEW BOOK:
<http://images.tandf.co.uk/common/jackets/amazon/978041584/9780415843256.jpg>Public
Media Management for the Twenty-First Century: Creativity, Innovation, and
Interaction <http://www.routledge.com/books/details/9780415843256/>, (2013),
London and New York: Routledge.
*
M: 07808725141
Skype: london-lizzie.jackson
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