Social searching: Karen Blakeman
Venue: Bristol (details of the venue to be confirmed)
Date: Tuesday, 16 July, 2013 - 09:30 - 16:30
"Social" has become an integral part of search. Companies use social and professional networks to market their services and stay in touch with existing and potential customers. Conference presentations, highlights and videos are shared across multiple platforms. Researchers use social media to discuss and promote their work. And many people now use their social connections to share and ask questions. Google and Bing include social media in their results, and use your network connections to personalise your searches and those of your friends. However, they do not cover everything. Conversations start up in many different places, so knowing where to look is vital. This workshop will look at the impact of social networks on search and the specialist tools that are available.
Topics covered will include:
Why "social" is an important part of search
How organisations and individuals are using social and professional networks to publish and share information
The impact of sharing, "likes" and g+1 on search results
The networks you need to consider
How Google and Bing incorporate social media and connections in search results - can you stop them?
Specialist tools for social search
Confidentiality and ethical issues
You will have ample opportunity to experiment and try out the techniques for yourself and Karen will be on hand to help and advise you. Exercises are provided but you are free to explore and try out searches of your own.
Who should attend:
This workshop is for anyone wishing to improve their search skills and understand the importance of social searching. It is suitable for all levels of experience and covers all subject areas.
Course Presenter: Karen Blakeman
Karen Blakeman has worked in the information profession since 1978 and became a freelance consultant in 1989. She provides training and consultancy on social and collaborative web tools, and searching for and managing information resources. After graduating from Birmingham University with a degree in Biological Sciences she worked at the Colindale Central Public Health Laboratory. She then spent ten years in the pharmaceutical industry before moving to the international management consultancy group Strategic Planning Associates. Karen edits and publishes a monthly, electronic newsletter called Tales from the Terminal Room and her blog can be found at http://www.rba.co.uk/wordpress/. She is an Honorary Fellow of CILIP (Chartered Institute of Library and Information Professionals) and a member of the Association of Independent Information Professionals (AIIP).
Costs (including lunch and refreshments):
UKeiG members £190 + VAT at the current rate; others £230 + VAT at the current rate
To register your interest in this meeting, reserve a place, or request further details, please email [log in to unmask] Further details are also available via the UKeiG website at
UKeiG is a Special Interest Group of CILIP: the Chartered Institute of Library and Information Professionals.
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