Mike - try recent Pew Internet audience reports. They are US, but useful otherwise. Oxis are the best UK alternative, I think.
BOP consulting commissioned Chris Unitt recently to survey culture digital audiences, so look out for that. ACE are also currently exploring developing a digital culture audience survey.
All best
Jon Pratty
Sent From My Blackberry Handheld.
----- Original Message -----
From: Mike Ellis [mailto:[log in to unmask]]
Sent: Tuesday, February 19, 2013 12:47 PM
To: [log in to unmask] <[log in to unmask]>
Subject: UK web/media demographics
Me again
Wondering if anyone has any recommended good (+ authoritative) sources for UK web/media usage/demographic data?
On my list already are the OXIS 2011 report (http://microsites.oii.ox.ac.uk/oxis/) and the OFCOM report such as http://stakeholders.ofcom.org.uk/market-data-research/market-data/communications-market-reports/cmr12/uk/ plus stuff like Quantcast and Hitwise.
I remember a "use of the arts online" report somewhere, I think?
Anything else I should be aware of?
thanks!
Mike
_____________________________
Mike Ellis
Thirty8 Digital: a small but perfectly formed digital agency: http://thirty8.co.uk
* My book: http://heritageweb.co.uk *
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