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Understand the Value of your Intellectual Property
On 12 June *Harnessing the potential of the digital world: Practical tools
for generating income from cultural assets* will return to Creating Capacity
www.creatingcapacity.org. This course will support all those who need to
consider how to generate income from, and protect the rights of, their
Intellectual Property (IP). It will be held in St Stephen's House, Pimlico,
conveniently placed from Victoria station and the Victoria Line.
The session will be run by Naomi Korn, leading IP Consultant. Over the last
11 years, Naomi Korn Copyright Consultancy www.naomikorn.com has helped a
number of organisations to embed IP policies, manage and organise their
rights, assess their risks, develop accessible toolkits to handle compliance
issues and the exploitation of their rights.
What are the benefits of attending?
As a result of this course participants will gain a real understanding of
how they can make money from their assets and harness the potential of the
digital age. It includes developing an awareness and understanding of the:
* Types of IP Rights and other cultural assets which can be exploited
* Importance of considering cost in relation to benefit
* Importance of good copyright practice
* Digital environment's potential to support various business models
* Protecting assets in this context
* Legal requirements of IP Rights
* Value in looking at case studies across the cultural heritage sector
Previous participants on Naomi's courses for Creating Capacity said,
'Naomi made a complicated subject much more accessible and interesting than
I'd imagined it would be'
'Really excellent, clear and engaging overview of a difficult subject.
Brilliant facilitation, thanks very much Naomi!'
What do I do next?
All Creating Capacity courses include a full day’s training, all course
materials, lunch and three months post course support from your expert
trainer. A place costs £155 plus VAT. Don’t forget you can book, raise an
invoice or pay for your course online at www.creatingcapacity.org by
clicking on the online calendar and then on through to 'book online' or if
you’d rather, just email:[log in to unmask] with the course name
to find out more.
Do get in touch if you'd like to know any more about Creating Capacity's
courses including in-house sessions.
With best wishes,
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