@Tony
Ah yeah. Sorry, missed a bit of the thread there. As you were :-)
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Mike Ellis
We do nice web stuff: http://thirty8.co.uk (http://thirty8.co.uk/)
* My book: http://heritageweb.co.uk (http://heritageweb.co.uk/) *
* Bath's first Digital Festival: http://bathdigitalfestival.com (http://bathdigitalfestival.com/) *
On Wednesday, 7 March 2012 at 10:24, Tony Crockford wrote:
> On 7 Mar 2012, at 10:07, Mike Ellis wrote:
> >
> > I was thinking exactly the same - for stats heads like me it's interesting anyway - but the relationship between online and "real" visitors is so difficult to map with any meaning I suspect it doesn't tell us too much.
>
> Isn't that Graham's point?
>
> ...that the *pages* of a museum website dedicated to informing the real life visitor (admission, opening times, directions, what to see etc.) are used for a different reason to the pages interpreting or exposing the museum's collection.
>
> If a site *is* multipurpose than the stats need to be split :- brochure / collections / fund-raising / corporate etc.
>
> The question of interest is, how do virtual visits to a museum's online collection compare to real life visits to the museum?
>
> That's a meaningful metric if measured over time...
>
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