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Find out more about the UKMW11 conference on 25 November 2011
and how to register at http://bit.ly/ukmw11
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On Thu Nov 03 2011 18:01:31 Peter Pavement wrote:
>
> Generally it seems the big "players" (the EU, ICO and Google) have let all the providers down and no-one knows quite what to do.
That's the nail hit squarely on the head.
The Privacy and Electronic Communications Directive is vague and ill-defined and probably unworkable in real terms.
IMHO everyone is hoping that the web browser settings (to accept, or not accept cookies) will be seen as consent by the user.
It is unclear if the directive draws enough distinction between long term (and shared) tracking cookies and session cookies and several of my well-informed technical colleagues have had no success getting a clear answer from those charged with enforcing the directive.
some interesting commentary here:
http://www.google.com/support/forum/p/Google%20Analytics/thread?tid=6a4329cd152b47e1&hl=en
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