I'll read anything for a kit-kat :)
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James Morley [log in to unmask]
Website Development Manager +44 (0)20 8332 5759
Royal Botanic Gardens, Kew www.kew.org
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> -----Original Message-----
> From: Museums Computer Group [mailto:[log in to unmask]] On Behalf Of
> Tony Crockford
> Sent: 14 September 2011 17:14
> To: [log in to unmask]
> Subject: Re: Cheeky request from MCG colleagues for Collections Trust
>
> On 14 Sep 2011, at 16:58, Nick Poole wrote:
> >
> > Rather than guess, then, I wanted to ask you what, if any, marketing
> > material you find useful, memorable or effective? In the past, we
> have
> > done flyers, notepads, web banners, Google adword campaigns and even
> a
> > 50-foot low-loader with our URL on it parked outside the MA
> conference.
> > Put simply, if we were trying to tell your non-MCG colleagues about
> > something which we think they'd find useful (and which is free), how
> do
> > you think we should go about it?
>
> Once upon a time I received a little parcel that contained a Kit-Kat,
> with the instruction to read the enclosed leaflet, while enjoying a
> break.
>
> It was so memorable, I've forgotten the product, but it was twenty some
> years ago...
>
> :)
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