Please see details of a new course run by Goetz Bachmann and Dan
McQuillian in Creating Social Media to begin this autumn at Goldsmiths
College, London. Other participating lecturers include Matthew Fuller
and Bernard Stiegler and applications will be taken up until the closing
date 31st July 2011.
MA/MSc IN CREATING SOCIAL MEDIA
What does social media look like after recent events in North Africa and
the UK? What will you create? This unique theory/practice programme
combines computing and cultural studies to provide people with the
practical and critical skills to shape the future of social media. The
MA/MSc is a collaborative theory/practice programme across the
Department of Computing and the Centre for Cultural Studies, and is part
of the newly launched Centre for Creative and Social Technologies.
Based on global examples, we will explore the technological and
intellectual questions that have risen to prominence with the social
web. We'll critique existing approaches and tools, and plan, develop,
hack and implement ground-breaking applications and campaigns. We will
not only analyse: we will create.
New social media platforms, at their best, develop new online forms of
connecting, relating, sharing and competing. Effective and innovative
social media creation, therefore, involves deep theoretical and
practical knowledge of both software development and social processes.
The MA/MSc will teach people how to develop and hack social media
software, how social worlds operate, how software tools enable different
forms of social practice, and how new social media projects can be
launched successfully. Graduates will accelerate the impact of social
media in their chosen field.
Participants will become proficient in
- Computing skills in software development for new social media
platforms, mashups, apps, and tools. This includes both coding and data
skills, and a hacker approach
- Theories of social processes and in methods to research them.
- Adapting social media to a variety of technological contexts and to
the needs of specific communities
- Surfacing the assumptions and limitations embedded in software
- Critically assessing contemporary discourses about social media and
- Project managing social media ventures, and keeping users included at
- Creating social media interventions that address social processes in
Official web page: http://www.gold.ac.uk/pg/ma-creating-social-media/ -
here you can also read about the modules (Digital Sandbox, Mediating the
Social, Software Studies, Digital Research Methods, Internships, and so
Developerís blog: http://macreatingsocialmedia.wordpress.com/ - comments
and ideas WELCOME!
If you would like to find out more about the course or to apply please
contact d.mcquillan [AT] gold.ac.uk and g.bachmann [AT] gold.ac.uk.
NB: The closing date for applications is 31st July 2011
Josephine Berry Slater
46 Lexington Street
E: [log in to unmask]
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