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PHD-DESIGN  May 2011

PHD-DESIGN May 2011

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Subject:

New Book: Interpretive Master Planning: Creating Interpretation That Really Works!

From:

Graeme Farnell <[log in to unmask]>

Reply-To:

PhD-Design - This list is for discussion of PhD studies and related research in Design <[log in to unmask]>

Date:

Wed, 4 May 2011 09:55:48 +0100

Content-Type:

text/plain

Parts/Attachments:

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text/plain (56 lines)

List members may be interested in this new two-volume set of books,
currently available at a 20% savings.

Interpretive Master Planning presents - in two comprehensive volumes - a
wealth of information on how to plan and design successful interpretive
facilities and services. The lively text by John Veverka - one of the
world's leading international consultants in interpretive planning - uses
anecdotes, case histories and interactive examples to illustrate all aspects
of interpretive planning: from theories of visitor psychology to budgeting,
planning strategies and practical, field-tested ideas on everything from
scriptwriting to evaluation.

Interpretive Master Planning (Two Volumes) is the most comprehensive
reference book on the subject, an invaluable resource for designing
interpretation that really works.

For all the information about the books, the author, and to place your
order, please visit: www.museumsetc.com/products/interpretation

Among the many key issues covered in these books' advice-packed 38 chapters
are:
• Interpretation as a communication process
 • Developing an exhibit planning system
• Standards for successful interpretive graphics
 • Creating a total visitor experience
• Defining an interpretive planning model
 • Setting interpretive goals and objectives
• Visitor orientation needs
 • Developing interpretive stories
• Successfully implementing your interpretive plan
 • Integrating your interpretation into the bigger picture
• Planning and developing self-guided routes
 • Personalised interpretive programmes
• Developing successful partnerships

Because of its importance, we’re releasing this book in our Preview Edition
format, which provides early access to the book’s content before it’s
published. Order now and you:
1. save over 20% on the published price;
 2. receive a free copy of the printed edition on publication in June;
3. get immediate access to the text online - to read, download or print.

Any questions, just drop me an email.

Graeme Farnell
MuseumsEtc

PS We offer all our readers an unconditional guarantee: if, once received,
you decide for any reason these books are not for you, simply return them to
us for a full refund!

_________________________________________________________________________________________

MuseumsEtc | Hudson House | 8 Albany Street | Edinburgh EH1 3QB | UK |
www.museumsetc.com

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