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NEW-MEDIA-CURATING  September 2009

NEW-MEDIA-CURATING September 2009

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Subject:

Time versus control

From:

Jon Ippolito <[log in to unmask]>

Reply-To:

Jon Ippolito <[log in to unmask]>

Date:

Sun, 13 Sep 2009 11:24:27 -0400

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text/plain

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Hi CRUMBers,

Thanks to Charlie Gere et. al for starting this discussion and to Curt  
Cloninger for reminding us that an archive, like any form of memory,  
doesn't really safeguard artifacts from the effects of time, but  
imposes its own changes instead. Some archives, like The Black  
Factory, are conscious of this inevitable transformation; in an  
upcoming book on new media and social memory, Rick Rinehart and I call  
these guerilla warriors of cultural preservation "the Unreliable  
Archivists." But most institutions are oblivious to the changes their  
curatorial policies wreak on a creative work.

Like others on this list, I think the term "time-based art" is dumb,  
but less because all art involves time than because time is a less  
relevant parameter than  control. The paradigmatic case of "time- 
based" media art seems to be single-channel video. Yet how a viewer  
experiences time in video changes drastically depending on the amount  
of control exerted by the curator. A theater curator determines when  
viewers start and finish watching the movie, whereas a gallery curator  
has little control over when viewers enter or leave the viewing space.

Performance, another archetype of time-based art, offers more  
opportunities to exert or relinquish control. Wielding the script as  
an authoritative gospel, the Samuel Beckett Estate polices how plays  
like Waiting for Godot can be re-staged, whereas John Cage famously  
handed over control of when to begin and end notes to the performers  
in indeterminate works such as his numbered pieces.

Networks are notoriously difficult to control. Letting a work of net  
art loose in the wild means you can't tell whether your viewer will  
see it in Snow Leopard on an 23-inch Cinema Display at Apple  
headquarters or in Windows 98 on a 15-inch screen at the Wasilla  
Public Library. Of course, this doesn't stop institutions from trying  
to control network-based pieces, which is why artists from Auriea  
Harvey to jodi have refused invitations to high-profile exhibitions  
because the museum wanted to project a Web site, cache it locally, or  
run it in kiosk mode so visitors couldn't check their email in the  
gallery. To call Entropy8.com or jodi.org "time-based" works may help  
registrars pigeonhole them in badly structured collection databases or  
curators justify consigning them to black-box "media galleries," but  
the label has little or no relevance to the critical issues  
surrounding their exhibition.

Recognizing the importance of control to institutions like galleries  
and museums, many artists have tried to subvert the expectations that  
attend particular devices, contexts, or genres. Some of the most  
important new media artworks wrest control from a manufacturer or  
curator to a viewer or participant. Nam June Paik hoisted a magnet  
onto a TV set, so that the timing of "station breaks" could be  
determined not by soap opera schedules but by gallerygoers shifting  
the magnet's position. His extraordinary installation Random Access,  
meanwhile, puts the timing of audio tracks literally in the palm of  
the gallerygoer, who can trace a playback head wired to a handheld  
wand back-and-forth at whatever speed across magnetic audiotape tacked  
to the wall. (A Wiimote forty years before its time.) The fact that  
these works involve time is less relevant than that they allow the  
viewer to control it.

Others subvert by taking away control where it is most expected. Cory  
Arcangel famously hacked Super Mario Bros. to remove all elements of  
gameplay except the clouds drifting by, turning an interactive game  
into a single-channel video (albeit a low-resolution one). But what  
sense does it make to label Super Mario Clouds a time-based work?  
Classifying it as a video subtracts everything interesting about it  
(ironic cultural misappropriation via hardware hack) and adds a  
presumption that it is somehow "durational," despite the fact that it  
takes five seconds to "get" Super Mario Clouds and hours (or volumes,  
judging from the number of dissertations on the subject) to decipher  
Velazquez's painting Las Meninas.

In the age of asynchronous media and remote presence, even live  
performances can strain the boundaries of a "time-based" designator.  
Perhaps in response to suffering through one too many performances  
where viewers couldn't get up and leave, MTAA posted online their One- 
Year Performance Video--a re-enactment of performance artist Sam  
Hsieh's year of isolation in a small room, but with a difference. 1YPV  
enables viewers to time-shift their experience of the year-long  
project, tracking the amount of time they watch M.River brush his  
teeth or T.Whid  stare at the wall but allowing them to pause and  
return to the performance at their leisure.

 From a curatorial perspective, I think it's less important how long  
the thing lasts than whether you give people access to the pause and  
fast-forward buttons.

Cheers,

jon

______________________________
"ThoughtMesh invites you to push beyond the surface of your screen"
--Tara McPherson, USC
Tag your writing and join the conversation at http://thoughtmesh.net/

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