>'Social Networking' is about being in at the beginning and getting out before *everyone* joins, because when everyone joins it stops being exciting and becomes mundane, >noisy and spammy.
As maybe the PM found to his cost on YouTube?
http://www.bbc.co.uk/blogs/dailypolitics/andrewneil/2009/04/gordons_youtube_blunder.html
Once Government joins the foray does that mean it is now 'mundane, >noisy and spammy'? I ask this because we are currently in the final stages of redeveloping our website, (http://www.gac.culture.gov.uk) a central government website and once the new site goes live we will only be using sharethis initially. I personally feel that social networking can be useful for us, but also I feel like 'we are jumping on the bandwagon after the horse has bolted' and it does feel a bit contrived. But, I suppose if you don't try you won't get any results, whatever we do it will need to be focused around our audience.
Tony Harris
-----Original Message-----
From: Museums Computer Group [mailto:[log in to unmask]] On Behalf Of Tony Crockford
Sent: 07 August 2009 08:36
To: [log in to unmask]
Subject: Re: twitter's down...
On 6 Aug 2009, at 16:43, Ottevanger, Jeremy wrote:
> Or perhaps we'll just wait for Twitter to recover again!
for anyone considering an official twitter presence, this 20 page strategy for government departments might be interesting:
http://neilojwilliams.net/missioncreep/2009/how-to-write-a-corporate-twitter-strategy-and-heres-one-i-made-earlier/
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