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LIS-LINK  April 2009

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Subject:

MLA London Training and Events [Libraries]: May to July 2009

From:

Paddy McNulty <[log in to unmask]>

Reply-To:

Paddy McNulty <[log in to unmask]>

Date:

Fri, 24 Apr 2009 12:52:45 +0100

Content-Type:

text/plain

Parts/Attachments:

Parts/Attachments

text/plain (574 lines)

MLA London Training and Events 2009

MLA London is pleased to announce the following training and events for all staff and volunteers in the library sector.  

Our events are competitively priced and the small size of our events benefits the delegates learning.  We are expanding our training offer throughout the year and events are added regularly, so please keep an eye on our website for new and exciting courses - www.mlalondon.org.uk. 

To book on any of these courses please download a booking from our website, or by clicking here <http://www.mlalondon.org.uk/uploads/documents/0910_MLAL_BOOKING_FORM.doc> .   To find out availability please call Sarah Murray on 020 7549 1712, or email [log in to unmask]

Please return all completed booking forms to [log in to unmask], or fax to 020 7490 5225, or post to Bookings, MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG.

We look forward to seeing you soon,

Paddy McNulty

Workforce Development and Events Manager

MLA London                                                                                                                                                       April 2009

 

 

Copyright  Essentials

Monday 11th May 2009

Full day

Understanding the bigger picture - policies and decisions that influence local libraries

Tuesday 19th May 2009

Half day (pm)

Recession Proofing your Organisation

Thursday 4th June 2009

Full day

A beginners guide to archives: essential archive skills

Friday 12th June 2009

Full day

Copyright and the web

Monday 22nd June 2009

Full day

Introduction to Marketing

Tuesday 23rd June 2009

Full day

Fundraising from Trusts and Foundations

Tuesday 7th July 2009

Full day

Low cost Marketing Strategies

Tuesday 14th July 2009

Full day

 

Please note, on course papers, refreshments, and a light lunch are all included in the course price.

 

Copyright Essentials

Date:     Monday 11th May 2009

Time:    0930 - 1630

Venue:  MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

Sector: All sectors

 

For all staff and volunteers wanting to learn the basic principles of copyright in relation to the museums, libraries, and archive sector.

This practical one day training course provides an introduction to copyright and its importance within the context of caring for collections. Participants will be introduced to the tools they need to manage copyright as part of their daily work in museums, libraries, archives, and other cultural heritage organisations. The day will also examine in detail how rights can be cleared, the role of copyright audits, tips for tracing rights holders, due diligence, and the management and protection of rights within the context of digitisation and publishing projects. 

By the end of the course participants will have: 

·         Encountered key copyright issues of relevance to the sector

·         Discussed crucial changes to copyright legislation

·         Considered the importance of good copyright practice

·         Carried out a copyright audit

·         Understood the legal requirements of copyright and the use of documentation to achieve them

·         Understood the procedures for achieving best copyright practice and embedding it within their work

·         Discussed how risks can be managed

·         Discussed their own requirements and concerns with the trainer

·         Shared experiences with other participants

·         Considered further resources

 

All course papers are included in the price.

Refreshments and a light lunch will be provided.

 

Registration: 09:30 - 10:00

Course: 10:00 - 16:00

 

Trainer: Naomi Korn,

Maximum number: 20
Cost: £100 (+VAT) per delegate; includes all course papers, refreshments, and lunch

 

Quotes from previous delegates:

"Given me a lot of information and ideas on how to put this into practice"

 

"A horribly complicated subject made clear"

 

Understanding the bigger picture - policies and decisions that influence local libraries

Date:     Tuesday 19th May 2009

Time:    (1215)1300 - 1630

Venue:                 MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

Sector:  Libraries and other local authority cultural services

Why do we have to collect statistics and provide evidence? What on earth are Local Area Agreements and why should I care about them? What relevance do national programmes like the MLA Library Action Plan have to my service?

 

This course will help you understand the bigger picture - what is behind the strategic decisions made by senior managers and how policies made by national government and the local authority affect your service and other cultural services

 

This half day course is for new, middle, and senior managers in local authority libraries who would like a better understanding of how the policies of national agencies and local authorities can affect the direction of local services.

 

The course will cover: 

 

·         The development of central government influence in local authority performance outcomes in the past 10 years and how this affects services like libraries, and other cultural services

 

·         The performance framework for local authorities including National Indicators and Local Area Agreements, and how libraries, and cultural services can make them work to their advantage 

 

·         Cultural Improvement Programmes and how the London Libraries Change Programme may reshape London library services

 

·         Local authorities and why library and other cultural services in one borough can differ so much from neighboring boroughs 

                                                         

·         Other performance measures and standards like CIPFA statistics and the Library Benchmark and do they accurately measure the impact of libraries?

 

·         The role of agencies like DCMS, MLA, London Libraries, CILIP - and what the acronyms stand for! 

 

·         National programmes like Framework for the Future/MLA Library Action Plan and their relevance to local library services

 

Registration and Lunch: 12:15 - 13:00
Course: 13:00 - 16:30


Trainer: Dermot Kennedy
Maximum number: 20
Cost: £75 (+VAT) per delegate; includes all course papers, refreshments, and lunch

 

 

Recession proofing your organisation

Date:     Thursday 4th June 2009

Time:    0930 - 1630

Venue:  MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

Sector: All sectors

 

The current financial climate is having a profound effect on our sector, from the potential to significantly hit our funding streams, to the increase in visitor numbers as people seek to do more close to home.  All cultural sector organisations will be effected by these different pushes and pulls, and this one day course is designed to help organisations to ride out the worst aspects, and embrace the opportunities that our current economic climate places us.

The course will be combination of presentations, practical exercerises, and guest speakers.

The day will cover: 

·         Looking at our sector's economic 'stock' and identifying our priority areas

 

·         How we and our users interact

 

·         How to talk to your Senior Management and Board

 

·         Cost saving efficiencies, partnerships, and mergers

 

·         Managing investments and preparing for the upturn

 

·         Widening and increasing sources of income

 

·         Preparing an action plan

 

 

Registration: 09:30 - 10:00

Course: 10:00 - 17:00

 

Trainer:  Wendy Smithers, the::hub [consultancy]

Maximum numbers: 16
Cost:  £130 (+VAT) per delegate; includes all course papers, refreshments, and lunch

 

Links: Introduction to Fundraising for Museums, Fundraising from Individuals, Fundraising for Archives, Fundraising from Trusts and Foundation

 

A beginners guide to Archives

essential archive skills

Date:     Thursday 12th June 2009

Time:    0930 - 1630

Venue:  MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

Sector: All sectors

 

This course is for newly appointed archive assistants, for those not qualified as archivists but with responsibility for archives in their organisations, those wishing to gain a basic understanding and knowledge of archival process and practice, and those who come into contact with the operation of archive services in the course of their work, eg  Local Authority employees, heritage service managers.  The day will cover:

 

·         What are archives?

Defining what is an archive and why they are important

 

·         Archive collections

How archives collect - collection polices, including the National Archives Collecting Policy checklist

Practical considerations in collection policies

Appraisal and disposal including introduction to assessing significance

 

·         Managing content - cataloguing and standards

An introduction to cataloguing and other finding aids

Standards for managing content, ISAD(G), ISAAR (CPR), NCA Rules for Names

 

·         Storage and handling

Archival storage standards and practice - including a look at BS5454 Recommendations for the Storage and Exhibition of Archival Documents

Handling techniques

 

·         Access

Why access matters

Who are we trying to reach with archive collections

Examples of how collections can be used in access including alongside other collection types

 

·         Learning outcomes

Ability to understand archives are and how they differ from other collection types.

An insight into collecting archive material in a professional manner

A basic understanding of how to approach cataloguing archives and the relevant standards

A basic understanding of how to store and handle archives and the relevant standards

An appreciation of how archives are used to meet the needs of different user groups

 

Registration: 09:30 - 10:00

Course: 10:00 - 16:30

 

Trainer:  Elizabeth Oxborrow-Cohen

Maximum numbers: 20
Cost:  £110 (+VAT)

 

Copyright and the Web

Date:     Monday 22nd June 2009

Time:    0930 - 1600

Venue:   MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

Sector: All sectors

This innovative course is designed to help those working in museums, libraries and archives deal confidently with copyright issues generated by digitisation, the Internet and other electronic mediums to promote access to collections.

Participants on this hands-on course will have opportunities to discuss their existing copyright practices and problems, and will leave with the knowledge and skills to implement best practice in their own organisations.

Topics include:

*	Protection of digital assets
*	User engagement and rights issues
*	Web 2.0 and Intellectual Property Rights (IPR)
*	Digital rights management (DRM)
*	Open content licensing
*	Open source and the public domain
*	Creative Commons and Creative Archive licences

Participants should have a basic understanding of copyright issues.  A introduction to copyright issues is covered in Copyright: Essentials course that is delivered on Friday 11th May 2009.

Registration: 09:30 - 10:00

Course: 10:00 - 16:00

 

Trainer: Naomi Korn,

Maximum number: 20
Cost: £100 (+VAT) per delegate; includes all course papers, refreshments, and lunch

 

Quotes from previous delegates:

"Really good advice on practical implications of using the web"

 

"Helped my understanding greatly"

 

Links: Copyright Essentials

 

 

An Introduction to Marketing

Date:     Tuesday 23rd June 2009

Time:    0930 - 1630

Venue:  MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

Sector: Museums and Archives

Summary of the day

This session offers an introduction to the basic principles of marketing. It will demonstrate the value in thinking about marketing in terms of building sustainable relationships rather than producing leaflets. Using practical exercises and breakout sessions Hopkins Van Mil will encourage you to apply marketing concepts to your own organisation and learn from the experiences of other delegates.

Learning objectives

*	Understanding what marketing is about
*	Understanding the marketing mix
*	Understanding the difference between objectives and tactics
*	Understanding the difference between benefits and features
*	Exploring marketing opportunities for own organisation
*	Developing an action plan to implement the learning

 

Areas covered during the day

*	Marketing planning: situational analysis, SMART objectives 
*	Target groups, benefits, key messages
*	Appropriate tactics for specific target groups
*	Monitoring and evaluation
*	Sources of information
*	Workshop: achieving the vision

 

Registration: 09:30 - 10:00

Course: 10:00 - 16:30

 

Trainer:  Hopkins van Mil

Maximum numbers: 20
Cost:  £110 (+VAT) per delegate; includes all course papers, refreshments, and lunch

 

Links: Low cost marketing strategies (14/07/2009)

Fundraising from Trusts and Foundations

Date:     Tuesday 7th July 2009

Time:    0930 - 1700

Venue:  MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

Sector: All sectors

For staff and volunteers in museums, libraries, and archives involved in fundraising or wishing to learn more about fundraising.  

There are thousands of trusts and foundations in the UK and they are one of the most valuable sources of funding for the museum, library, and archive sectors.  This course aims to provide delegates with an overview of trusts and foundations that are relevant to them, examine what trusts and foundations are looking for, develop strategies for fundraising from trusts and foundations, and how organisations can effectively apply for funding from trusts and foundations.

During the day the following areas will be covered:

*	How trusts and foundations work ,and what are they trying to do 
*	Why are trusts and foundations interested in us? 
*	Researching trusts and foundations 
*	Preparing your strategy 
*	What makes a winning application? 
*	Building strong partnerships and effective evaluation 

Registration: 09:30 - 10:00

Course: 10:00 - 17:00

 

Trainer:  Wendy Smithers, the::hub [consultancy]

Maximum numbers: 16
Cost:  £130 (+VAT) per delegate; includes all course papers, refreshments, and lunch

 

Quotes from previous delegates:

 

"Very thorough and informative"

 

Links: Introduction to Fundraising for Museums, Recession Proofing your Organisation, Fundraising from Individuals, Fundraising for Archives

 

 

Low cost Marketing Strategies

Date:     Tuesday 14th July 2009

Time:    0930 - 1630

Venue:  MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

Sector: All sectors

Summary of the day

This session aims to demonstrate that effective marketing doesn't necessarily mean that you need a substantial marketing budget. It will show how effective planning goes a long way and is the best answer to weathering the economic downturn. Using case studies and exercises we will explore low cost marketing solutions for museums, archives and libraries who do not  have large sums of money on which to draw, including the opportunities available through the internet and social networks. 

Learning objectives

*	Developing a low budget marketing strategy 
*	How to build sustainable relationships with visitors/ users
*	Identifying and using the organisation's 'niche' 
*	Getting ideas for low cost marketing solutions
*	Developing an action plan to implement the learning

Areas covered during the day

*	Planning low cost strategies 
*	A staged approach to achieving ambitions
*	Budgeting
*	Prioritising target groups
*	Best practice examples
*	Viral marketing and making use of social networks
*	Workshop: pulling your organisation through the economic recession

Registration: 09:30 - 10:00

Course: 10:00 - 16:30

 

Trainer:  Hopkins van Mil

Maximum numbers: 20
Cost:  £110 (+VAT) per delegate; includes all course papers, refreshments, and lunch

 

Links: Introduction to Marketing (23/06/2009)

 

 

 

 

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