**Apologies for cross posting**
List members might be interested to know that Accucoms has signed an
agreement to represent the American Society of Clinical Oncology (ASOC) in
Latin America.
The agreement was announced today and will see Accucoms promoting ASCO’s
content, selling subscriptions and site licenses, negotiating with local
consortia and supporting ASCO’s customers throughout Latin America with
immediate effect.
As the world’s leading professional organization representing physicians who
treat people with cancer, ASCO is committed to advancing the education of
oncologists and other oncology professionals. Its overarching mission is to
improve cancer care and prevention throughout the world, and it therefore
seeks to disseminate information about cancer care as widely as possible by
way of its two leading journals Journal of Clinical Oncology (JCO) and
Journal of Oncology Practice (JOP).
Terry Van Schaik, Director, Journal Publications at American Society of
Clinical Oncology explained “as a learned society, a key element of our
mission is to advance the education of physicians and other professionals in
the care of patients with cancer. Latin America is a market we have little
experience of and yet we know that there is a real need for cancer care
knowledge in the region. It was very important for us to partner with an
organisation with a local presence and a clear understanding of how to
operate in the market. Accucoms offers a total package of support in Latin
America, and we are excited about working with them. We have worked with
them in the past and we are extremely confident in their ability to help us
fulfil our mission in this part of the world.”
Pinar Erzin, Managing Director, Accucoms said “We have been highly
pro-active in Latin America for some time now and have built up a
significant number of relationships with key accounts. We have worked with
ASCO on several marketing projects over the last couple of years, during
which we learnt about the Society’s mission, content and how it operates.
There is a considerable amount of market opportunity in this region for
ASCO, and we are thrilled to be supporting their mission.”
www.accucoms.com/about/news.htm
Tracy Gardner Marketing
Tel: +44 (0) 7884 438007
Email: [log in to unmask]
lis-e-resources is the new name for lis-e-journals from the 1st July 2008
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