eSURVEY METHODS
10 APRIL 2008, LONDON
Assess your users' needs and wants and discover the tried and tested techniques when developing an e-survey and how best to interpret your results.
PROGRAMME HIGHLIGHTS
* Advantages and pitfalls of questionnaires
* Web-based survey tools
* Analysing results using MS Excel
Click here to make a provisional booking
http://www.cilip.org.uk/training/training/2008/mp/electronicsurveymethods.htm
EVALUATING THE IMPACT OF YOUR LIBRARY
29 APRIL 2008, LONDON
Explore the main stages in evaluating the impact of your service, and be able to tell when you're making a difference.
PROGRAMME HIGHLIGHTS
* Collecting evidence and evaluating your impact
* The main difference between monitoring efficiency and evaluating impact
* Incorporate impact evaluation into your ways of working
Click here to make a provisional booking
http://www.cilip.org.uk/training/training/2008/tl/Evaluatingimpactofyourlibrary.htm
VIRAL MARKETING APPROACHES FOR PROMOTING THE LIS
30 APRIL 2008, LONDON
'Viral','buzz' and 'word of mouth' marketing are recognised as the most effective marketing techniques available. Gain an understanding of these techniques and how they can be applied and used productively in the library context.
PROGRAMME HIGHLIGHTS
* Influencing customer and client groups
* Campaigns based upon viral principles
* The applications to consider in libraries
Click here to make a provisional booking
http://www.cilip.org.uk/training/training/2008/mp/viralmarketingapproachesforpromotinglis.htm
CLICK HERE TO VIEW ALL CILIP T&D COURSES http://www.cilip.org.uk/training/training
Don't forget, all CILIP members receive up to 40% discount on all CILIP T&D courses.
|