Forwarded on behalf of Catherine Dhanjal, TheAnswer Ltd
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*Emerald lAUNCHES EMERALD Librarian toolkit TO ENSURE LIBRARIANS
OBTAIN BEST VALUE AND MAXIMUM USE FROM THEIR EMERALD SUBSCRIPTIONS*
UK 9 November, 2005, Emerald Group Publishing, the worlds leading
management and library & information science publisher, has launched the
Emerald Librarian Toolkit, a series of free guides which will enable
librarians to better market the electronic full text, reviews and
abstracts to their faculty and student user base, to encourage optimum
use of services. The toolkit comprises modules ranging from training
users to monitoring usage and promoting Emerald within the institution.
It is available now, both online
<http://www.emeraldinsight.com/librariantoolkit>) and hard copy.
Topics covered by the Librarian Toolkit include:
*Using and Promoting Emerald*: Posters, training
presentations (which can be tailored by librarians to their users
requirements), suggested emails to faculty and users, and step-by-step
*Linking*: how to create links to full text, embed
Emerald search boxes in websites
*Usage Statistics*: easy to set up usage patterns
*Administration*: includes viewing subscriptions
and editing user profiles
Toolkit resources comprise a mix of reporting tools, online learning
tools, printed how-to leaflets and promotional items, such as
posters. The mix is designed to support a choice of promotion channels
including induction/training sessions, point-of-use materials and
integration of online resources into student websites and portals.
Carol Robertson, Usage Development Manager, at Emerald explains why the
company has invested in this new initiative, Encouraging increasing use
of high quality online subscriptions, by both faculty and students, is
an ongoing challenge for academic librarians. At Emerald, we are
committed to working in partnership with our clients to help them ensure
that high quality, peer-reviewed journals are used as fully as possible
and we see the new toolkit as an important contribution to this goal.
The Librarian Toolkit has been designed to help Emerald customers easily
set up usage monitoring reports with outputs including usage numbers and
usage pattern reports. The usage promotion features in the toolkit
will make it easier for librarians to convince faculty and students of
the value and quality of Emerald resources, and so discourage students
from surfing the web for unqualified information to support their studies.
Emerald are initially issuing printed versions of the toolkit to many
subscribers and further packs will be distributed on account management
visits, through training visits and at conferences. All materials are
also available online at: www.emeraldinsight.com/librariantoolkit
Materials are already available in English, Spanish, Portuguese and
Catalan with Greek, Italian, French, Russian, Farsi and Turkish in
production and Japanese and Mandarin to follow shortly.
Emerald will be exhibiting at the Online Information show, stand number 170.
- ends -
*NOTES TO EDITORS:*
*About Emerald www.emeraldinsight.com/*
Emerald Group Publishing Limited is the leading English language
publisher of academic and professional literature in the fields of
management and library & information services and is a globally
recognized source of online management information. Emerald is
COUNTER-compliant, meeting the international code of practice for
reports that allow clients to measure the usage of online information
products and services in a more consistent way.
Emerald publishes over 150 titles such as */Management Decision/*,
*/European Journal of Marketing/*, */Journal of Documentation/*,
*/Library Hi Tech/*, */Journal of Knowledge Management /*and */The TQM
Magazine/*. Emeralds flagship product, Emerald Management Xtra, is
dedicated to the continued development of business schools and
management departments world-wide.
*_FOR FURTHER INFORMATION PLEASE CONTACT:_*
Gill Crawford, Emerald Group Publishing Limited, Tel: 01274 777700,
email: [log in to unmask]
<mailto:[log in to unmask]> or
Catherine Dhanjal, TheAnswer Ltd, Tel: 0208 655 0953/0794 166 9925,
[log in to unmask] <mailto:[log in to unmask]>
(Advertising/colour separation queries to Gill Crawford)
Catherine Dhanjal, MIPR
PR & marketing for the academic, e-learning, e-gov and library sectors.
Tel: 0208 655 0953 or 0794 166 9925
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