I've just received the following announcement for a design research event.
I'm sure that some members of the list will find it interesting.
regards,
alpay
Dr. H. Alpay Er, Assoc. Prof.
Istanbul Technical University
Dept. of Industrial Product Design
Taskisla, Istanbul 80191 TR
---------- Forwarded message ----------
Date: Fri, 15 Dec 2000 16:22:01 +0100
From: British HCI News <[log in to unmask]>
~~~~~~~ BRITISH HCI GROUP NEWS SERVICE ~~~~~~~~~~~
INCLUDE 2001 - an international conference on inclusive design and
communications
Venue: the Royal College of Art, London, UK
Dates: 18-20 April 2001
<http://www.hhrc.rca.ac.uk/include2001>http://www.hhrc.rca.ac.uk/include2001
2nd ANNOUNCEMENT:
In response to feedback on our initial plans, INCLUDE 2001 has been
reformatted as an intimate gathering of people who are actively
developing the theory and practice of inclusive (universal) design
and communications. As a result, it has been possible to offer a more
focused event, anticipated to have a lasting influence on mainstream
product and service development and communications. Some significant
cost savings have been achieved which we are pleased to pass on to
those attending.
WHO ARE THE ORGANISERS?
INCLUDE 2001 is organised by the Helen Hamlyn Research Centre (HHRC)
at the Royal College of Art (RCA) in collaboration with the
Contemporary Trends Institute (CTI). The HHRC incorporates
DesignAge/DAN.
Please contact us in the first instance if you would like to endorse
or support the conference in any way.
INFORM YOUR COLLEAGUES:
If you have any colleagues who would be interested in INCLUDE 2001,
please forward this e-mail to them. Alternatively, let us have their
e-mail and/or fax details and we will arrange for event information
to be sent immediately. The conference e-mail addess is
mailto:[log in to unmask]
TO FIND OUT MORE AND RESERVE YOUR PLACE...
GO TO THE INCLUDE 2001 WEBSITE http://www.hhrc.rca.ac.uk/include2001
OR READ ON BELOW....
Kind regards
John Bound
Programme Co-ordinator
Helen Hamlyn Research Centre
Royal College of Art
London, UK
________________________________________________________
INCLUDE 2001 - an international conference on inclusive design and
communications
Venue: the Royal College of Art, London, UK
Dates: 18-20 April 2001
The INCLUDE 2001 conference aims to:
* Focus on three growth areas for product and service development:
daily living and the home; work and the workplace; travel & leisure.
* Build bridges between the business, design and research communities.
* Encourage business implementation of inclusive design strategies.
INCLUDE 2001 will:
* Provide an opportunity for researchers, designers and business
decision-makers to meet, learn and exchange expertise about inclusive
design.
* Give a snapshot of inclusive and universal design and
communications as practised by leaders in the field.
* Disseminate state-of-the art case studies and methodologies for
user-centred design.
* Highlight priorities and opportunities for future research, product
or service development and communications.
* Act as a stepping-stone towards further major events and activities
to be announced for 2002 and beyond.
________________________________________________________
WHY INCLUSIVE DESIGN?
Many companies are concerned about the possible impact of ageing
populations and of anti-discrimination disability legislation on
business profitability. Unfortunately the tendency is to anticipate
problems and increased costs but not windows of opportunity.
The challenge is to think in terms of new product and service
developments which meet the needs and aspirations of a wider, more
inclusive marketplace and thus make good commercial sense.
WHO IS INVITED?
Key researchers and academics, media representatives, product,
service and communication designers, business leaders and managers,
and selected post-graduate students are invited to participate.
We anticipate that the majority of delegates will present or discuss
their work. To focus the debate, numbers will be kept low and the
scale intimate.
________________________________________________________
PROGRAMME:
INCLUDE 2001 will extend over three days (18-20 April 2001). Each day
will start with an early morning business briefing session (the
Business Stream) followed by paper, video, poster and workshop
sessions with key members of the research community (the Research
Stream). With the INCLUDE 2001 Club and other facilities bringing
delegates together, INCLUDE 2001 promises to be both influential and
enjoyable.
The conference will be divided into two complementary streams:
BUSINESS STREAM:
Each morning will start at 8.30am with continental breakfast and a
90-minute business briefing in the Senior Common Room of the Royal
College of Art.
Senior company executives will be joined by respected designers and
researchers. The briefings will be given by international keynote
speakers and will feature the latest thinking on the theory and
practice of inclusive design as it affects business strategy,
product/service development and corporate communications. Speakers
include Bruce Nussbaum of Business Week, Allesandro Corda of Fiat,
Jeremy Lindley of Tesco Stores and Roger Coleman of the Helen Hamlyn
Research Centre.
A business stream ticket will give access to all events, including
the research stream.
RESEARCH STREAM:
The research stream will run from 11.00am until 7pm on April 18 & 19,
4pm on Friday April 20, and will be attended by academics,
researchers, designers and up to 15 post-graduate students, joined by
industry delegates from the business stream.
The research stream will have three main components:
1. Professor Bill Green of the University of Canberra will chair
daily plenary sessions, featuring in-depth presentations by keynote
speakers drawn from the worlds of industry, design and research.
2. Paper, video and poster presentations will form a stimulating
programme of the latest research findings and case studies, analysed
and developed by formal and informal peer-debate throughout the
conference. Selected by an international panel, papers will be
presented at parallel sessions in the RCA lecture theatres, and later
published in refereed format. We anticipate that almost all delegates
will make an active contribution to the conference, giving a rich
context for new ideas, lessons and connections to emerge.
3. A parallel programme of panel discussions and workshop events will
stimulate fresh insights into the past, present and future theory and
practice of inclusive design, focusing on the user experience
throughout. These will culminate in a conference-wide workshop
activity on the final day. This will be led by designer Patricia
Moore and trend forecaster Dr Pat Jordan- watch the INCLUDE 2001
website for news of the paper and workshop sessions as they develop.
See below for details of the main conference themes and how to
propose a contribution.
KEYNOTE SPEAKERS:
Business and research stream presentations will be given by Roger
Coleman, Director of the Helen Hamlyn Research Centre (UK),
Allesandro Corda, Director of the Autonomy project, Fiat Group
(Italy), Jeremy Lindley, Head of Design, Tesco Stores (UK), Bruce
Nussbaum, Editor, Business Week (USA) and the Henley Centre (UK).
Further speakers will be announced on the INCLUDE 2001 website.
INTERNATIONAL PAPERS & WORKSHOPS:
Patricia Moore, Visiting Professor of Design, Arizona State
University (USA) and Professor Alastair Macdonald of Glasgow School
of Art (UK) will chair an international planning and selection panel
for the INCLUDE 2001 paper and workshop sessions.
Professor Bill Green, University of Canberra (Australia) will act as
Chairman for the research stream and further guest-chairs will be
announced in due course. Dr Pat Jordan of the Contemporary Trends
Institute (UK/USA) will chair the business stream.
Complete versions of the Conference Papers and other materials will
be published later in the year.
CLUB AND LATE-NIGHT BAR:
Delegates will enjoy exclusive membership of the INCLUDE 2001 Club
and late-night bar throughout the conference. This will be open for
coffee and drinks 9am-1am daily and serve as a forum for lively
informal debate throughout the conference.
FURTHER ANNOUNCEMENTS:
Further details of the conference programme will be posted on the
INCLUDE 2001 website, http://www.hhrc.rca.ac.uk/include2001 over the
coming months-add this to your bookmarks!
________________________________________________________
COST OF ATTENDANCE:
BUSINESS STREAM, 18-20 April 2001
Business rate £ 500
The business rate covers one senior executive place at each of the
three breakfast briefings, a further place at all research stream
sessions and access to all conference facilities. Business stream
tickets are fully transferable so that companies can send different
personnel to each or any of the conference events.
RESEARCH STREAM, 18-20 April 2001
Observer rate: £ 350
For those who wish to attend the research stream but who do not wish
to make a presentation or run a workshop. Covers attendance at all
research stream events and access to the INCLUDE 2001 Club and
late-night bar. Please book early to secure a place. Places are
non-transferable unless we are advised in advance
Contributor rate: £250
A discounted contributor rate of £ 250 is offered to all those
submitting abstracts for papers, videos, posters, panel discussions
or workshop contributions. Places are non-transferable unless we are
advised in advance
Note: As numbers are strictly limited, preference will be given to
those making a presentation or other active contribution to the
conference.
GENIE student rate
A special discount rate will be available for up to 15 selected
students from GENIE-affiliated institutions. Details will be sent
directly to the institutions involved and interested students should
contact their GENIE co-ordinator. Places are non-transferable unless
we are advised in advance
WHAT IS INCLUDED IN THE COST?
All rates include conference abstracts, breakfast and lunchtime
refreshments but exclude evening meals, accommodation and all
subsequent publications. A late-night pay-bar will be open throughout
the conference.
ACCOMODATION:
Details of accommodation near to the RCA will be posted on the
INCLUDE 2001 website by the middle of January 2001. As a guide,
prices range from £65 to £150 per night.
PAYMENT:
Payment can be made by sterling cheque, bank transfer, Visa or
MasterCard, payable to the Royal College of Art. An invoice will be
sent on receipt of the conference booking form. All payment must be
completed by 15 March 2001. Because of the limited number of places
available, fees are non-refundable.
________________________________________________________
INCLUDE 2001 BOOKING FORM:
Please return this form by e-mail to mailto:[log in to unmask]
or use the on-line booking form at
http://www.hhrc.rca.ac.uk/include2001
For additional bookings please send a separate form.
YES, please reserve one place at INCLUDE 2001
I understand that an invoice will be sent on receipt of this booking form
Payment is due no later than 15 March 2001, the date for finalisation
of the book of abstracts.
Bookings will not be accepted without the information marked*
*Please enter YES against one of the following categories:
A. Business Stream Executive £ 500
B. Research Stream Observer £ 350
C. Research Stream Contributor £ 250
D. GENIE affiliated student place in the Research Stream
Contact your GENIE co-ordinator to arrange this
Title:
*First name:
*Last name:
Position:
Organisation:
*Address:
*Town or city:
*Postcode:
*Country:
*Email (if available):
Phone:
Fax:
Mobile:
Web site:
________________________________________________________
REVISED CALL FOR PAPERS & WORKSHOPS:
INVITATION
This invitation is extended to all individuals and organisations
whose activities are recognised as leading-edge research and practice
in the field of inclusive and universal design.
SELECTON:
Selection of abstracts and workshop proposals will be made by an
international panel chaired by Patricia Moore, Visiting Professor of
Design, Arizona State University and Professor Alastair Macdonald,
Glasgow School of Art. A list of panel members will be posted on the
INCLUDE 2001 website during January 2001. The panel's decision will
be final.
DATES:
Deadline for receipt of abstracts and workshop proposals: 9 February 2001
Announcement of accepted abstracts and proposals: 23 February 2001
Deadline for receipt of full papers: 1 April 2001
Publication: abstracts will be included in all conference packs with
the dates for publication of full papers to be announced later in
2001.
FOCUS:
Whatever their starting point, all contributions should reflect the
latest thinking on the practice of inclusive product and service
development or communications against a background of changing
technology, legislation and consumer demand.
We are especially interested in contributions which contrast the
performance of current mainstream products and services with those
that are likely to emerge over the next 5-10 years and beyond, or
which explore future scenarios for inclusive design and
communications.
THEMES:
The research stream will be organised around three themes: daily
living and the home; work and the workplace; travel and leisure.
As well as physiological approaches to these themes, we are actively
seeking presentations and workshops that address quality of life and
cultural, emotional and aspirational issues.
PROPOSAL FORMAT:
All abstracts, papers and other materials must be submitted in
digital format, as e-mail body text to mailto:[log in to unmask]
giving the details listed below.
An on-line proposal form will be posted on the INCLUDE 2001 website
in January 2001.
________________________________________________________
INCLUDE 2001 - CONTRIBUTION PROPOSAL FORM
TITLE:
AUTHOR(S) AND AFFILIATION(S):
CONTACT DETAILS:
PREFERRED PRESENTATION FORMAT (Poster, Oral Presentation, Video,
Panel Discussion, Workshop -- Please check one)
THEMES (please check one or more):
KEYWORDS/PHRASES (please give four for use in the proceedings index)
ABSTRACT (please give 300-400 word summary of the Poster, Oral
Presentation, Video, Panel Discussion or Workshop)
SUBMISSION DATE:
_______________________________________________________
SAMPLE PROPOSAL:
TITLE:
Inclusive Design - A Holistic Approach
AUTHOR AND AFFILIATION:
Patrick W. Jordan
Contemporary Trends Institute
CONTACT DETAILS:
99 Westbourne Terrace
London W2 6QT, UK
Tel: +44-7769-588-920
[log in to unmask]
PREFERRED PRESENTATION FORMAT :
Oral Presentation
THEMES:
Daily living and the home
Work and the workplace
Travel & leisure
KEYWORDS/PHRASES:
Pleasure with products/user modelling/usability/design
ABSTRACT:
Inclusive approaches to design are receiving greater attention in the
commercial and research sectors. Increasingly, designers and
manufacturers view inclusive design as a commercial and moral
imperative. A commercial imperative largely because the ageing of the
population is leading to a greater number of disabled people in
society, many of whom have a considerable disposable income. A moral
imperative because democratic societies recognise the ideal that all
should be included and have the same choices and opportunities -
including the same choice of products or services.
Traditionally, inclusive design approaches have tended to concentrate
on fitting designs to the physical and cognitive attributes of the
user. It will be argued in this paper that such approaches are
limited because they fail to take into account the wider issues of
attitude and lifestyle which can influence the extent to which a
product or service fits those for whom it is designed.
A framework is outlined which encourages those involved in inclusive
design to look at the user holistically. The components of The Four
Pleasures, as it is termed, are as follows:
Physio-Pleasure: To do with the body - pleasures derived from the
senses e.g. in the context of products physio-pleasure would cover
tactile and olfactory properties.
Socio-Pleasure: The enjoyment derived from relationships with others
e.g. products may confer social status or identity or may play a role
in social situations.
Psycho-Pleasure: Pertains to people's cognitive and emotional
reactions - including their reactions to products.
Ideo-Pleasure: This concerns people's values in the context of
products, this might relate to, for example, the aesthetics of a
product and the values it embodies.
Inclusive approaches have traditionally focussed on the physio/psycho
components of this framework. However, it should be noted that the
socio-ideo components can vary according the nature of a person's
disability, as well as such demographic and lifestyle factors as age,
gender, culture and personality.
A number of examples will be given illustrating the application of
the framework in an inclusive design context.
334 words
SUBMISSION DATE: 8 December 2000
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