Hello Nick



You may be interested in our 10 Most Wanted, a Digital R&D Fund for the Arts project supported by Nesta, Arts and Humanities Research Council, and public funding by the National Lottery through Arts Council England.  Inspired by the FBI’s Ten Most Wanted website, our project combines the web, social media and gaming to motivate the public to search for unrecorded information about cultural artefacts. It is a pilot project based on the collections here at MoDiP. You can see the game in action and find out more about the project here: www.10most.org.uk. We are waiting for it to go viral...



Let me know if you would like more info.



All the very best



Susan







ProfessorSusan Lambert

Head of the Museum of Design in Plastics



+44 1202 363121

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Arts University Bournemouth

Wallisdown, Poole

Dorset, BH12 5HH

United Kingdom



aub.ac.uk



Tweet us @inspiredAUB

Find us at facebook.com/inspiredAUB













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-----Original Message-----

From: Museums Computer Group [mailto:[log in to unmask]] On Behalf Of Nick Poole

Sent: 22 April 2014 10:56

To: [log in to unmask]

Subject: Question about 'viral' objects



Good morning MCG'ers!







I have a question for an article I am writing at the moment, and would welcome any pointers or links you can share.







I'm looking at how museums can use collections items to engage audiences via social platforms. There seems to be a bit of a trend for museums to identify one or two things from the collection that are either quirky or unique, and to use these via social media to humanise the museum and engage audiences. I'm thinking particularly of things like the cheese horse and the pseudosiren at the Horniman which are both unusual in their own right and invite further investigation by the curious.







Although, obviously, there's no guarantee of virality, it does seem as though some of these objects are selected more for sharing and immediate interest value than for any more generally curatorial purpose.







I would really love to hear about any museums that have selected objects and images from their collections for their social sharing value, and any information you can share about how they were chosen!







With thanks,







Nick















Nick Poole

Chief Executive Officer

Collections Trust



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