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This is not a commercial ad.
It is an intellectual experiment that could help the advance of management concepts and practice.

TITLE: "CHANGE MANAGEMENT"
Intentional Renewals. Precise Change to Improve Results.
AUTHOR: Rodolfo E. Biasca
DATE: September 1998.
PAGES: 540.
LANGUAGE:Spanish.
PUBLISHER:Ediciones Macchi.
ISBN: 950-537-443-7
INTERNET: http://www.biasca.com/change
(free Internet Appendix and book description).

For executives,managers, and other change agents the author offers a unique holistic approach to implement a succesful business transformation.

It is the first argentine management book with an Internet Appendix. The appendix is an assortment of internet-based learning exercises that enhance the quality od education: student study guide,videos,cases,exercises,information,latest articles,interviews, Internet links,news,etc.

The book is oriented to Latin America. More than 130 examplesand 70 cases illustrate change efforts, with examples of companies of the region. This material could be of interest to researchers and graduate business administration professors.
The book also presents an invaluable framework, a practical guide, numerous references to the latest knowledge in the field (270 books, 100 articles, 160 Internet references) and anecdotes.

The author is a well-known argentine professor,consultant, and autor.He has studied and worked (as manager and consutant) in 17 countries. He has published 9 books, 41 booklets and 110 papers. One argentine business magazine has mentioned him as one of the local management "gurues".

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Rodolfo Eduardo Biasca.
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http://www.biasca.com
Internet Appendix of the New Book (Change Management): http://www.biasca.com/change
Fax: + 54-1/788-9853. As from as 1-24-99: +5411/ 4788-9853.
Franklin D. Roosevelt 2445. 10 A. Buenos Aires (1428). Argentina.

University Professor (UADE,ITBA,UB).
Academy of Management Member
H.H.Humphrey Fellowship Alumni Association (Argentina),President.
American Institute of Industrial Engineers (IIE), Argentina Chapter, President.