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Dear Colleagues

I am just forwarding this from the Audience Agency just in case it has any useful nuggets for you as you think about opening up your services. Apologies for cross-posting.

Very best wishes

Elizabeth

Elizabeth Oxborrow-Cowan MSc, FARA
Director and Consultant Archivist

Elizabeth Oxborrow-Cowan Associates Ltd
+44 (0)7719 609894
www.elizabethoc.co.uk







> Begin forwarded message:
> 
> From: The Audience Agency <[log in to unmask]>
> Subject: Audience Finder Service Update
> Date: 16 July 2020 at 16:45:52 BST
> To: [log in to unmask]
> Reply-To: The Audience Agency <[log in to unmask]>
> 
> Audience Finder | Show Stats | Support Helpdesk 
> Knowledge Base | Community Forum | The Audience Agency
>  <https://dmtrk.net/1X0O-6YGYK-60C55942060B2D13UEFU1Q81851C6F34B550DE/cr.aspx> <https://dmtrk.net/1X0O-6YGYK-60C55942060B2D13UEFU1Q81851C6F34B550DE-1/fw.aspx> <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBUW-1/c.aspx>
> Audience Finder <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBUW-1/c.aspx> | Show Stats <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBUX-1/c.aspx> | Support Helpdesk <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBUY-1/c.aspx> 
> Knowledge Base <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBUZ-1/c.aspx> | Community Forum <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV0-1/c.aspx> | The Audience Agency <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV1-1/c.aspx>
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV2-1/c.aspx>
> 
> Hello Audience Finders!
> Go make yourself a cuppa – you're going to want to read all of this...
> COVID-19 has accelerated change in all aspects of our lives as never before. In our recent survey, colleagues asked us to help them anticipate that change, looking particularly at what audiences and communities want next; how to harness digital; when and how to re-open; the new business models we need.
> 
> The Audience Agency is the custodian of the Audience Finder national dataset – the largest of its kind in the world – and our research team has been working hard to analyse the data we have and understand what the sector is missing in terms of income and audiences <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCF8-1/c.aspx> through lock-down.
> 
> In response to the challenges that lock-down has thrown at our feet, we have created our Bounce Forwards COVID-19 Response Package <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCF9-1/c.aspx> to help you make informed decisions without needing to trawl lots of different online sources: news and research services are updated every week.
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCF9-1/c.aspx>
> Bounce Forwards | Evidence Hub
> 
> Check here for regular updates into audience trends and behaviours as they change. You’ll find general insight about audiences and engagement, plus new opportunities to understand your own visitors and participants. Use the Hub to help you make informed decisions without needing to trawl lots of different online sources.
> Explore our Evidence
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCAT-1/c.aspx>
> Bounce Forwards | Online Workshops
> 
> Our new and growing COVID-19 workshop programme focuses on the challenges organisations tell us they are facing right now. Join us to learn about using data to anticipate audience behaviours, innovating in changed circumstances, and how to make digital opportunities work better for your organisation.
> 
> Explore our Workshops
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JY9R-1/c.aspx>
> Bounce Forwards | Support Programmes
> 
> Fast and affordable online programmes to support your work with your teams and partners and help you bounce forwards with confidence. These guided series cover the 5 areas where we can help you most with the pressing challenges of the post-COVID-19 era and are informed by our decades of work on resilience and experience in the field.
> Explore our Support
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCAU-1/c.aspx>
> 
> A Change to Support Helpdesk Opening Hours
> As many people working in the arts sector are currently furloughed, we’ve seen a reduction in demand for our support services. We’ve therefore taken the difficult decision to reduce the hours that our in-person support is available.
> 
> Our magnificent support team – Nathan, Jess and Sophie – will be still on standby to answer your questions four days a week, Monday to Thursday, between the hours of 10:00 AM and 6:00 PM.
> 
> The team is still observing social distancing by working from home, but thanks to the wonders of Voice-over-IP, you can still contact the team via the usual support helpline (020 7260 2505) or raise a support ticket by emailing  <mailto:[log in to unmask]>[log in to unmask] <mailto:[log in to unmask]> <mailto:[log in to unmask]>.
> 
> Explore Your Knowledge Base
> Should you require support on a Friday (or, indeed, on any other day of the week) we encourage you to check out our online Knowledge Base <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCAV-1/c.aspx>, which is an ever-growing source of information on all things Audience Finder and Show Stats created by us, just for you. There you will find answers to the most frequently asked questions and detailed click-by-click guidance for many common tasks. 
> 
> Sometimes we all need a little help in knowing where to start, so we thought we’d share with you the most popular Knowledge Base articles viewed in the last 30 days, as well as the latest articles to be added to the Knowledge Base.
> Most Popular Articles
> Which ticketing systems does Audience Finder support? <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCAW-1/c.aspx>
> National Data – A Regional Breakdown of Cultural Behaviour <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCAX-1/c.aspx>
> Audience Finder in Practice <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCAY-1/c.aspx>
> Brand New Articles
> Digital Audience Survey guidance (3 articles) <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCR5-1/c.aspx>
> Post-COVID lockdown safe data collection guidance (3 articles) <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCAZ-1/c.aspx>
> COVID-19 Advice and Resources FAQs (7 articles) <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCB0-1/c.aspx>
> 
> Data Collection | Guidelines and Surveys
> If you have questions about data collection in the current climate, how to collect data safely in person, or how to find who digital audiences are, or simply how to request your Audience Finder survey for 2020/21, please see the information below.
> 
> TAA's Safe Data Collection Guidelines
> 
> The aim of this guide is to interpret the UK government guidance into practical steps on how organisations can safely and effectively continue to collect audience data.
> 
> View the Guidance
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44KMHS-1/c.aspx>
> 
> Set up your 
> Audience Finder Survey
> 
> Get your in-person Audience Finder 2020/21 survey prepped and set up now, so that you are ready to hit the ground running with data collection when you re-open to the public.
> 
> Request your Survey
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44KMHT-1/c.aspx>
> 
> TAA's brand new 
> Digital Audience Survey
> 
> As organisations increase and experiment with their online offers, they need to know their digital audiences — who they are, their motivations and behaviours.
> 
> 
> Sign up Now
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44KJM3-1/c.aspx>
> 
> Beta – Next Generation Audience Insight Tools – Latest News
> We're building the next generation of audience insight tools for the arts & culture sector and we want you with us every step of the way. We want to make it easy for you to find the information you need the most and use it effectively to achieve your goals.
> 
> How can you use it today?
> If you already use Audience Finder and Show Stats, you're already registered for Beta. Depending on what data you have you can already:
> Instantly view and download an Arts Council England compliant audience report.
> See your ticketing and survey catchment areas.
> Get an overview of your Audience Spectrum profiles.
> Understand the Mosaic UK and Mosaic Scotland profiles of your audiences.
> Compare your audience profiles between two productions.
> Drill down to the local authority areas your bookers come from.
> Download your survey data.
> 
> Help Us Make Beta Better For You
> We are committed to direct consultation with you, our users, so that we can build a tool that reflects your needs, so in addition to the in-app survey, we also run one-to-one sessions. These sessions typically involve a 30-minute conversation with one of our researchers, without any preparation or follow up work required from you. It’s important to note that these sessions are a test of us, and our tool, and not at all a test of you or your knowledge. Through these sessions, we hope to learn both what you need, and how we can improve the tool for you. If you would be interested in helping us build the best Beta for you, please email [log in to unmask] <mailto:[log in to unmask]>, and we would be happy to schedule a call at your earliest convenience.
> 
> English or Welsh?  Choose The Language You Want To Work In
> Our new data-driven insight tool, Beta, is now bilingual, so you can choose to work in English or Welsh. We’ll be adding and improving features all the time, and we want you with us every step of the way. When you log in to Beta, you’ll see an in-app survey (towards the bottom of each page) where you can easily give us your suggestions and ideas on all aspects of the tool, including feedback on translation. That feedback is vital to us so we can build new features that are useful to you and make existing ones better.
> 
> As we are continually adding new features and insights to the tool, you may occasionally come across some sections in English within the Welsh-language pages. This will only happen when we are testing and refining new features with our users, and we will aim to translate new features and insights into Welsh within two weeks of rolling out the fully-tested version.
> Click here to Discover Beta
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCBK-1/c.aspx>
> 
> Scotland & Wales Join Audience Finder
> Over the last few months we’ve been excited to welcome new Scottish and Welsh clients to Audience Finder and Show Stats. The core survey questions for Audience Finder in Scotland and Wales have been confirmed so our full Audience Finder and Show Stats onboarding offer (i.e. survey, ticketing and touring) is now open to all arts organisations in Scotland and Wales, particularly those funded by Creative Scotland and the Arts Council of Wales. 
> 
> Please help us spread the word to your friends and colleagues working in the arts in Scotland and Wales.  For full information and to kick-start the onboarding process, click the buttons below:
> Audience Finder in Scotland
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCB1-1/c.aspx>
> Audience Finder in Wales
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCB2-1/c.aspx>
> 
> COVID-19 Support from your National Funders
> Arts Council England has a central resource setting out available government and wider support for organisations <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCU7-1/c.aspx> and individuals <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCU8-1/c.aspx> relevant to the cultural sector in England. These pages are continually updated and are produced in consultation with DCMS.
> 
> Creative Scotland has pulled together a COVID-19 Funding and Resource Directory <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCU9-1/c.aspx>, which details an A-Z of funding and resources available to those in the creative community, who have been affected by Coronavirus.
> 
> The Arts Council of Wales has an online resource <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCUA-1/c.aspx> that outlines their Urgent Response Fund for Individuals <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCUB-1/c.aspx> and a Stabilisation Fund for individuals <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCUC-1/c.aspx> and organisations <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JCUD-1/c.aspx>, alongside the latest updates and information about additional Coronavirus funding and resources available.
> 
>  <mailto:[log in to unmask]>
> Stay up to date with the latest news from The Audience Agency
> The Audience Agency provides regular updates about our work, including our COVID-19 Response Packages, through a variety of newsletters, which are designed to keep you in the loop with the latest practical advice, events, case studies and industry news from the arts and cultural sector.
> Discover Our Newsletters
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44K205-1/c.aspx>
> 
>  <mailto:[log in to unmask]>
> Take care of yourselves!
> Best wishes,
> 
> Cat & the team
> 
>  <mailto:[log in to unmask]>
> Support is only an email away
> If you ever require any technical support or have a quick question about Audience Finder, Show Stats or Audience Spectrum, your support team is here to help 10:00 AM to 6:00 PM Monday to Thursday.
> Contact them with any support questions you may have by emailing [log in to unmask] <mailto:[log in to unmask]> or by calling 020 7260 2505 <tel:020 7260 2505>.
> 
> audiencefinder.org <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV3-1/c.aspx>
>  <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV4-1/c.aspx> <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV2-1/c.aspx>
> You are receiving this email because you are a registered user of Audience Finder, from The Audience Agency.
> 
> Audience Finder Service Update emails include information on platform status and functionality changes, including but not limited to: maintenance downtime, service availability, product upgrades, and changes/additions to functionality and features. These emails will normally be sent on a monthly basis. We may send occasional additional service update emails with important or urgent announcements to you too.
> 
> We won't pass your details onto anybody else. You can unsubscribe from our emails at any time by clicking the unsubscribe link at the bottom of this email or by changing your email permission setting in your Audience Finder user profile. For further information on how we use your personal data please see our privacy policy <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV5-1/c.aspx>.
> 
> 
> Audience Finder ticketing data is powered by Arts Engines technology, jointly developed by Baker Richards <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV6-1/c.aspx> and JCA <https://dmtrk.net/1X0O-6YGYK-UEFU1Q-44JBV7-1/c.aspx>.
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