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TheHeritage Interpretation Training Center
NewCourse
Planning forInterpretive Experiences.
Employing TheExperience Economy, Markets of One and Experiential Planning Concepts andStrategies For Heritage Sites and Attractions Interpretive Planning.
 
 
Thirteen Units,3.0 CEU Credits
http://www.heritageinterp.com/planning_for_interpretive_experiences.html
Course tuition$300.00
 
Are you ready for e-LIVE interpretive training? JVA is pleased to announce the development ofour new e-Live interpretive training course developed and offered by John Veverka's Heritage Interpretation Training Center (now offering 38 college level courses in heritage interpretation).
 
This is a University level course on how to develop interpretiveplans - using "The Experience Economy, Markets of One and ExperientialPlanning" concepts for developing innovative interpretive experiences forparks, museum, historic sites, zoos, botanical gardens and related interpretiveheritage sites and organizations, as part of the overall interpretive planning process.
 
For Example, the "Markets of One" concept and experience development is aplanning approach to greatly expand your interpretive programs, services, orself-guiding experiences.  As an example,if you have a self-guiding trail with "one" trail guide or set ofpanels, with "Markets of One" you can expand the trail guidelibrary for that one trail to 10, 20 or more different trail guideexperiences.  So for that one trail, youcan have guides that reflect:
 
* Introductory, medium or advanced knowledge and content levels.
* A summer, autumn, winter and spring version of the trail guide.
* Trail guides with different themes (invasive plants, seasonalflowers, etc.).
* Trail guides for different market groups (students vs. topicexperts).
* Trail guides in different languages (Spanish, French, English,etc.).
 
So a visitor can go to your web site; select the trail they wantto walk, then go to your web site "trail guide experience library"and then select: 1) the topic or theme they would like, 2) the season the themewould reflect (like spring wildflowers),the knowledge level they would like (from novice to expert), and 4) thelanguage they would like the guide printed in.  Their guide would show up on your (or theirs)computer screen, and, for a fee or for free (on recycled paper or sent to theirsmart phone) you click on print or SEND. You get the trail guide that hasbeen "customized to your interests, etc. and go on your way.

This concept can apply to a range of interpretive services, fromexhibit gallery guides to outdoor trails and historic community walkingtours.   Mass Customization - that'sone tool for the future of interpretive program and services development.
 
Each participant will receive an e-book copy of John Veverka'stext book: Advanced Interpretive Planning,as well as other support materials and training aide resources.
 
Visit the course web site page for Course Content and Units andrelated registration and tuition details.
 
As with all of our courses, you can start this course at any time,work on the course at your own pace, and use the course to create actual productsfor your site, agency or organization. As an e-LIVE course you can also talk with the course instructor anytime you would need to, just like a live college course at a college oruniversity.
 
If you have any questions please feel free to contact me.
 
John Veverka
Director, Heritage Interpretation Training Center
Certified Interpretive Planner and Trainer
Sr. Instructor, Kansas State University Global Campus.
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Our course catalog: http://www.heritageinterp.com/interpretive_training_center_course_catalogue_.html
 

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