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With apologies for cross- posting REMINDER: new event added to UKSG events calendar SPACES FILLING UP: book now ~~~~~~~~~~~~~~~~~~~~~~~ Marketing online resources for librarians – a UKSG one-day seminar ~~~~~~~~~~~~~~~~~~~~~~~ When: Tues 31st October 2017 Where: King’s Fund, London Who is this for: those working in libraries at all levels, particularly electronic resource librarians, subject specialists, research librarians and those managing (online) repositories and open access resources Cost: UKSG members: £222.00, Non-members: £282.00 inc lunch and VAT Need to market your library resources, but not sure where to start? This introductory course will give you the essential knowledge and skills to be able to construct a marketing plan, fit for immediate use. Speakers include: Manisha Bolina, Business Development Manager, Publishers Communications Group; Laura Horton, Marketing Director, Taylor & Francis Group and Lorraine Ellery Matthews, Publishing Consultant, Ellery Matthews Consulting What you will gain: · the basic principles of marketing and the theory that supports it · an understanding of the format of a marketing plan: objectives, campaign plan, reporting and evaluation · a marketing plan for immediate use Full programme and more details http://bit.ly/2xObQDE Please circulate to colleagues for whom this course will be of interest Karen Sadler Administrator UKSG Tel. +44 (0)1865 310834 Fax. +44(0)1865 310834 www.uksg.org<http://www.uksg.org/> UKSG, a company registered in England and limited by guarantee Company Number: 4145775 Registered Charity Number: 1093946 Registered office: Bowman & Hillier Building, The Old Brewery, Priory Lane, Burford, Oxon OX18 4SG lis-e-resources is a UKSG list - http://www.uksg.org UKSG groups also available on Facebook and LinkedIn Follow us on Twitter: https://twitter.com/UKSG