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**with apologies for cross-posting**

Call for Papers: From focus group to Facebook: evaluating digital learning projects.

Partnership Event from the Digital Learning Network and The Cardiff Story.

Conference venue: The Cardiff Story, Cardiff. 20th October 2017.

Digital approaches to interpretation, engagement and learning strategies are becoming increasingly common in cultural organisations of all scales and for projects of any budget.  From simple strategies involving pre-existing platforms or off-the-peg equipment, to bespoke solutions using cutting-edge technology; digital has embedded its place in our armoury of techniques to engage and enthral our audiences.

Most colleagues working in cultural fields will already be familiar with the concepts and practices of evaluation; both to aid the development of future projects and to satisfy the requirements of external funding organisations.

♣	As digital projects and practices become more commonplace, is there a difference in the way we need to evaluate these projects?
♣	Do digital projects require digital evaluation tools?
♣	Is Facebook better than a focus group?
♣	Are Google Analytics and Survey Monkey really all we need?

This one day event will consider how those who are developing or delivering digital projects might consider evaluating those projects.  The day aims to look at the range of tools available, and consider their limitations.  It is also intended to share any recent work in this area which might have a practical impact upon how such projects might be evaluated.

CALL FOR PAPERS
We would like to invite submissions from colleagues in all capacities, to share their experiences of evaluating digital learning projects in the context of cultural organisations.  We are keen to hear about both the tools and techniques, of successes and failures and of strengths and limitations.

Papers might include:

♣	Recommendations from funding organisations on how to gather and present evaluation evidence for digital projects
♣	Case-studies from digital projects using new evaluation techniques, or innovative combinations of existing techniques
♣	Academic work highlighting any new evidence on this field, as it might relate to those developing or delivering such projects

We are requesting session papers of approximately 20 minutes, and will also be interested in interactive sessions in a different format. We are also inviting proposals for a lightning talk session (PechaKucha style).

We are keen to stress the difference between the evaluation of digital projects, and digital evaluation tools (which might be applied to both real-world and digital projects).

Proposals should be submitted by midday on 4th Sept to [log in to unmask]  Information should include:
•	Speaker(s) name
•	Speaker email address
•	Speaker job titles
•	Speaker organisation
•	Approximate size of organisation (to help us ensure we share examples from a variety of different organisations with different resource levels)
•	A working title for the paper
•	A short summary of the proposed paper (no more than 500 words for session talks; 200 words for lightning (PechaKucha) talks)
•	Any additional notes on session format (e.g. if you would like to do something interactive)

Successful papers will be chosen by a panel and speakers will receive a free place at the conference; unfortunately we are unable to cover travel expenses.

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