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**Apologies for cross posting**

ALPSP Marketing workshops planned for 2017

Do you have NEW responsibility for marketing journals?
Introduction to Journals Marketing <http://www.alpsp.org/Training/Introduction-to-Journals-Marketing/39990> covers everything you need to know when promoting journals and will help you put all you've learned into practice.
5 April, London

Looking to expand your marketing skills?
Effective Journals Marketing<http://www.alpsp.org/Training/Effective-Journals-Marketing/40222> is ideal for those who've already had several years' experience. It provides a strategic overview of this dynamic environment and how best to apply marketing techniques to achieve your journal's objectives.
21 June, London

The data protection laws you need to be aware of
A Marketer's Guide to Data Protection Compliance<http://www.alpsp.org/Training/A-Marketers-Guide-to-Data-Protection-Compliance/39991> provides a primer to the key considerations of how to use personal data lawfully in all marketing activities. It will also cover the tougher new laws coming into force in 2018.
29 March, London

Reach huge audiences across the globe with social media
Effective Social Media for Scholarly Publishers<http://www.alpsp.org/Training/Effective-Social-Media-for-Scholarly-Publishers/40219> will help you integrate social media into the marketing communications and wider promotional plans of your organization.
12 July, London

How to integrate search engine optimization into your marketing and editorial strategy
How to Make Content More Discoverable through SEO <http://www.alpsp.org/Training/How-to-Make-Content-More-Discoverable-through-SEO/41551> covers everything you need to know including helping readers find your products, how search engines work and much more.
30 November, London

Fees
Members           £372 (+VAT if applicable) per workshop
Non members   £541 (+ VAT if applicable) per workshop
Academic         £409 (+VAT if applicable) per workshop

Go to www.alpsp.org/events-training<http://www.alpsp.org/events-training> to view all 2017 events and training


Forthcoming events
Best Practices in Editor-in-Chief Recruitment, 9 Feb, Webinar<http://www.alpsp.org/Events-Training/Best-Practices-in-Editor-in-Chief-Recruitment/41988>
How to Build a successful Open Access Books Programme, 22 Feb, London, Seminar<http://www.alpsp.org/Events-Training/SuccessfulOABooks/40031>
Journal Development 1: Practical plans for improving journal success, 23 Feb, London, Training<http://www.alpsp.org/Training/Journal-Development-1-Practical-plans-for-improving-journal-success/39995>
Introduction to Journals Publishing, 1 Mar, London, Training<http://www.alpsp.org/Training/Developing-Open-Access-and-Hybrid-Journals/39993>
Developing Open Access and Hybrid Journals, 9 Mar, London, Training<http://www.alpsp.org/Training/Developing-Open-Access-and-Hybrid-Journals/39993>


Don't forget that if you are unable to attend an open training course then we can bring the course to you as in-house training, available to all members worldwide. Contact Amanda Whiting by email [log in to unmask]<mailto:[log in to unmask]> or tel: +44 (0) 1865 247776.

Melissa Marshall
Training and Admin Coordinator
E: [log in to unmask]<mailto:[log in to unmask]> T: +44 (0) 1622 871035
W: www.alpsp.org<http://www.alpsp.org/> Follow us on Twitter: @alpsp





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