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*Dear UKeIG**colleagues:*** * ISKO-UK's next meeting is an evening meetup on User Centric Design, taking place on 19 July 2016 from 18:00 hours at the Marlborough Arms, 36 Torrington Place, London WC1E 7LY. Not long ago, we had to learn database languages and use long search commands to retrieve records and documents. Whereas now, systems are designed to work for users! Applying “user centric design” (UCD) frameworks has been one of reasons for this major change. UCD is a complicated process that requires understanding what users really need and want, and involves defining the purpose, identifying personas and scenarios and constant testing with real people. UCD is also commonly used in taxonomy design processes these days. In our second Meet-up, we have the opportunity to benefit from expert speakers on UCD issues regarding the challenges they have to face to make an actual match between users’ needs and delivering clients’ success stories. We will have talks from Robert Fein, an independent consultant, on "How do you design a great customer experience for Fashion/Retail?" and from Jo Kent of the BBC on "ADA – Opening up the BBC Archive with linked data" as well as time to socialise between and after the talks. More details of the talks and registration information can be found here on the ISKO-UK website <http://www.iskouk.org/content/user-centric-design-isko-meetup> Hope to see many of you there! Regards Liz Marley ISKO-UK Publicity *