| Gentle Introduction to Quantitative Public Engagement Evaluation Using Questionnaires and Observation |
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Wednesday 9th March 2016, 10:30 - 15:30 University of Strathclyde, Glasgow, Scotland |
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| THE WORKSHOP Are you feeling uncertain about how to set up a quantitative evaluation, or looking to explore your options? This workshop presents the state of the art in collecting quantitative public engagement evaluation data, identifying the strengths and weaknesses of different options. This event will include presentations on how to design good questionnaires and observation-based evaluations. We provide practical perspectives from both a practitioner perspective within an informal learning organisation and the perspective of an external evaluator and expert in survey methodology.
This practical workshop offers the following:- An introduction to questionnaire design. This includes how to evaluate existing survey questions and develop new ones for quantitative evaluations.
- An introduction to different question types you can use, along with their strengths and weaknesses.
- How to collect and quantify open-ended evaluation data such as annotated drawings.
- An introduction to visitor tracking, timing and other types of observation-based evaluation and how to set up the tracking and timing evaluation that connects with questionnaire feedback.
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Andrew MossAndrew Moss (Conservation Social Scientist, Chester Zoo) has over a decade of visitor research experience in world zoos and aquariums. He has led over fifty evaluation research projects and has numerous publications, in journals such as Conservation Biology, the Journal of Environmental Education, Visitor Studies and Nature. |
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Dr Eric JensenDr Eric Jensen (Associate Professor, Sociology Dept, University of Warwick) is a leading social scientist specializing in innovative methods of conducting impact evaluation research. He holds a PhD in Sociology from the University of Cambridge and has led many groundbreaking projects on new social research technologies. |
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JOIN US University of Strathclyde, Glasgow, Scotland Wednesday 9th March 2016 10:30 - 15:30 (Lunch not included - 12.30-13.30) |
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RESERVATION COSTS EARLY BIRD DISCOUNT OPEN UNTIL 29th JANUARY 2016For profit business | £145.00 |
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For profit Early Bird DISCOUNT | £115.00 | Non profit & unaffiliated individuals | £85.00 |
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Non profit Early Bird DISCOUNT | £75.00 | Concessionary - student/unemployed | £45.00 |
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*If you want to attend this workshop but find that you cannot afford it, please email [log in to unmask] with a short explanation of your circumstances, how much you can afford and we will work with you to consider cost adjustments. |
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