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Great! My pleasure! Good luck! 

On Sunday, 16 August 2015, Helen Horler <[log in to unmask]> wrote:
This is brilliant Robert, thank you!

I completely agree that if users can add content that is dynamic and I have been hearing about really unique ways to do this. I like the adventure approach and know my little one would love the phone call aspect. 

I will mull over your great advice plus all the rest of my research and will get in touch if I need to.

Really appreciate your help.

Best wishes, 

Helen


Helen Horler

Lead Consultant
Culture Force Consultancy

W: www.cultureforce.co.uk

M: 07968 825624

E: [log in to unmask]');" target="_blank">[log in to unmask]

Twitter: @Culture_Force

Skype: helen.horler1




On 16 Aug 2015, at 16:53, Robert Pratten <[log in to unmask]');" target="_blank">[log in to unmask]> wrote:

Hi Helen,
It's definitely advisable to have an armchair option because your guests might hear about the app on social media and want to access the content immediately without having to go to any specific location. Having got excited with the content, then they might travel.

If your experience is predominantly audio, you might consider a podcast with no app at all. A bit radical I know but you'll have no app development costs and the core content - the oral histories will be available anywhere. You can easily add instruction to the podcast "Go to the park and look up at the clock tower so that the Hilton hotel is behind you. Press pause until you arrive and then press play to continue". I actually love "subtlemobs" which is where lots of people arrive at a given time and simultaneously press play :) There's a great community feeling about it even though you're with strangers. Probably not the right thing for this but a well produced podcast could be very nice.

My approach would be to make the trail something of an adventure. The guests use the HTML5 app to get instructions, other info and images. They're told to look for clues and landmarks that are within sight of the current position "Find the tree with the roots that split the path" or "Solve this anagram to arrive at your next destination BREST TOE PhD OX".   When they arrive at the location they press "I'm here" and our platform would make a telephone call to them. When they answer the phone the oral history begins. The phone call will create a very intimate connection. The cost of calls is actually quite cheap - and massively cheaper than developing an app.

Using our web app you can also collect comments, suggestions and hints from past guests. Maybe they add their personal stories to the audio histories you've curated. This would make the app very dynamic

If you want to do anything offline then an app is your only option. This is because all the content can be downloaded and stored on the phone. If you have large audio files then this is likely preferred while wifi is available. 

The best apps are the ones you can iterate quickly and cheaply! I would recommend implementing something cheaply, playtest and then revise.

Hope this is helpful!
Robert 














On Sun, Aug 16, 2015 at 2:01 PM, Helen Horler <[log in to unmask]');" target="_blank">[log in to unmask]> wrote:
Hi Robert, 

I definitely want to hear about practical experience- thank you ever so!  Thank you also to GEM for seriously speedy response and offers of advice.

Your links were really interesting and interactive with the user. At the moment, NFC and iBeacon are not required. 

I am interested in weighing up the pros and cons of other choices. The apps we are looking to create are predominantly like ‘trails’ and covers areas beyond our grounds so scanning etc not possible. It will feature lots of audio from oral histories. I have some questions for you as an experienced developer. Happy to take these the discussion off list- I don’t know how helpful this is to others? Is there anyone else going through this process?

  • Does a hybrid app necessarily mean poorer quality or less creativity? 
  • I understand that Native, HTML5 and Hybrid all can use geolocation but which is best for a trail type app linked to audio recordings?  
  • Ideally I would like to feature an ‘armchair’ option so that when offline or not in the area users can explore the app anyway. Which is best for that?
Thank you!

Helen



Helen Horler

Lead Consultant
Culture Force Consultancy

W: www.cultureforce.co.uk

M: 07968 825624

E: [log in to unmask]');" target="_blank">[log in to unmask]

Twitter: @Culture_Force

Skype: helen.horler1




On 13 Aug 2015, at 10:11, Robert Pratten <[log in to unmask]');" target="_blank">[log in to unmask]> wrote:

Hi Helen,
My point of view on this is if your budget is limited, don't develop native apps because not only are they expensive but maintaining them is expensive too. And you have the additional development time and delays when you want to tweak them. 

This is why we created our customisable web application, Communicator - of which a scavenger hunt demo can be seen here: http://19reinos.cm.cr/  

As a web application it will run on all phones that have a browser regardless of operating system (and desktops), it can be tightly integrated with your website and you can create seamless connected learning experiences.

We can do almost anything in HTML5 that you can do with an app including geotagging/geolocation except something like NFC or iBeacon tagging. In these cases we've developed a very thin app that just does the tag scanning and then diverts to the web app. A recent work-in-progress can be viewed here First demo of Sherlock NFC app and Communicator

Hope you don't think this advice is too biased but it does come from practical experience :)
very best
Robert


On Thu, Aug 13, 2015 at 9:48 AM, Helen Horler <[log in to unmask]');" target="_blank">[log in to unmask]> wrote:
Dear GEM,

Partners of Lower Lodge Gateway Project in Bristol will be commissioning two apps and and a website. I would really like to hear from anyone who has been through the process of developing apps, ideally trail/tour types for heritage. I am scoping these projects now and will lead on the procurement so would appreciate any top tips, example specifications, agreements/contracts and recommendations. 

Dependent on budget of course, my current thinking is to aim for hybrid apps rather than native. I am aware of there are pros and cons for both but I am putting that out there for your feedback! Your ‘real' experiences would be very helpful. 

There will also be one or two new Bristol based roles coming up- watch this space!

Thank you and best wishes, 

Helen

Helen Horler

Lead Consultant
Culture Force Consultancy

W: www.cultureforce.co.uk

M: 07968 825624

E: [log in to unmask]');" target="_blank">[log in to unmask]

Twitter: @Culture_Force

Skype: helen.horler1




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